Category: Product Research

The Strategic Guide to Selecting Profitable Products

by Peter PruProduct ResearchLeave a Comment on The Strategic Guide to Selecting Profitable Products

Navigating the intricacies of a dropshipping business is akin to mastering a complex art form, where the right product selection is not just a step, but a significant leap towards success. This process is a nuanced blend of market acumen, deep consumer insight, and a strategic approach to the e-commerce landscape. In this journey, understanding the crucial role of product selection, leveraging robust research tools, setting precise criteria for product choice, and decoding market demand form the backbone of a successful dropshipping venture. This blog is the strategic guide to selecting profitable products for your E-commerce Business that can Drive growth.

Understanding the Crucial Role of Product Selection

In the realm of dropshipping, the initial choice of products is much more than a mere decision; it is the foundation upon which the entire business is built. This step is instrumental in shaping the path ahead, influencing everything from marketing strategies to customer engagement. The gravity of product selection cannot be overstressed, as an erroneous choice can lead to a domino effect, causing wastage of valuable resources in areas like website development, marketing funnel construction, and advertising campaigns. It’s about pinpointing products that not only sell but resonate deeply with the target audience, align with market trends, and integrate seamlessly into your envisioned business model.

Navigating the World of Product Research

The quest for finding those winning products is where the journey gets intriguing. In this digital era, tools like Helium 10 serve as a navigator through the Amazon marketplace, offering insights and data that are nothing short of gold for a dropshipper. This research is a meticulous process, involving an in-depth analysis of market data, consumer behavior, and trend evolution. It’s not about following gut feelings but about dissecting and interpreting data to uncover hidden gems in the product world. This level of detailed research helps in making informed decisions, which is critical in a landscape as dynamic and competitive as dropshipping.

Setting the Right Criteria for Product Selection

Selecting the right product requires a keen eye for specific criteria. Does the product have the potential to trigger an impulse purchase? Can it evoke a strong desire in customers to make an immediate buy? Besides its impulse appeal, a winning product should offer tangible benefits, such as saving time or money for the consumer. These factors play a pivotal role in a product’s success, as they directly influence a customer’s decision-making process. This approach helps in filtering out products that might seem promising at first glance but lack the necessary attributes to captivate the target market.

Delving into Market Demand and the Power of Experience

One of the most reliable indicators of a product’s potential success is its market demand. A practical method to gauge this is by analyzing sales rankings, especially on platforms like Amazon. Products that rank under 20,000 in bestseller lists are generally considered to have significant demand, indicating a lucrative opportunity for dropshippers. However, it’s important to remember that while data is crucial, the role of personal experience and judgment is equally vital. These elements provide a unique perspective, adding depth to data-driven decisions and often uncovering aspects that pure analysis might overlook.

The Importance of Niche Familiarity and Supplier Relationships

Another key aspect in this process is the choice of niche. Delving into a niche that aligns with personal interests or passions can transform the research process, making it more intuitive and insightful. It allows for a deeper understanding of customer needs within that specific domain, enabling more targeted and effective product choices. Additionally, building strong relationships with suppliers is essential. These partnerships can lead to better pricing, exclusive access to new products, and a more reliable supply chain, especially crucial when sourcing unique or trending products.

Emphasizing Data-Driven Decisions and Comprehensive Research

In the ever-changing landscape of dropshipping, making decisions based on solid data is paramount. It not only lends credibility to your choices but also significantly enhances your chances of success. It’s a strategy that minimizes risks and maximizes potential gains. Moreover, while it’s tempting to rely on trend lists and popular YouTube videos for product ideas, they should not be the sole basis for decision-making. Comprehensive niche research, focused on understanding customer pain points and preferences, is crucial. It involves diving deep into the niche, studying market trends, and aligning product choices with consumer needs and behaviors.

In conclusion, mastering the art of product selection in dropshipping is about striking the right balance between data-driven strategies and intuitive judgment. It requires an in-depth understanding of market trends, consumer behavior, and the subtle art of appealing to customer desires. By following these principles, dropshippers can significantly improve their chances of success, carving out a profitable niche in the competitive world of e-commerce.

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Top 5 Dropshipping Products for January 2024

by Peter PruProduct ResearchLeave a Comment on Top 5 Dropshipping Products for January 2024

In the realm of dropshipping, success hinges on the choice of products you want to dropship. For beginners, this decision is even more crucial as it sets the trajectory of their business journey. Selecting the right product not only ensures a smooth entry into the market but also enhances the chances of achieving early wins. The start of 2024 brings a fresh opportunity to explore products that are not just in demand but also beginner-friendly. In this blog, we go over the top 5 dropshipping products for January 2024, and how these products can help grow your business.

The Winter Essential: Cordless Snow Scraper

As January’s cold grip tightens, a cordless snow scraper emerges as an indispensable tool. Designed to effortlessly clear ice from cars without causing any damage, its utility peaks during the winter months. Its ease of use and practicality make it an ideal product to feature in any dropshipping store catering to regions experiencing snowfall. This product stands out for its straightforward application, offering a solution to a common winter problem.

Innovative Grooming: Pet Hair Removal Brush

Pet owners consistently seek effective solutions for pet grooming, and the pet hair removal brush serves this need ingeniously. An evolved version of the traditional lint brush, it efficiently removes pet hair from various surfaces, making it a valuable addition to any household. Its dual functionality and the possibility of offering refillable parts on a subscription basis make it an attractive impulse purchase for pet lovers.

Smart-Clip for Sealing Bags: Keeping Food Fresh

In every kitchen, the challenge of keeping food fresh is perennial. The smart clip for sealing bags addresses this need perfectly by resealing bags, thus preserving food quality. Due to its low cost and high utility, it can be an excellent product for a free plus shipping offer. This product is a fundamental tool in any kitchen, offering a simple yet effective solution to a common household challenge.

Heated Vest for Outdoor Enthusiasts

Outdoor activities don’t halt even in the cold months of January. For enthusiasts of activities like hiking, fishing, and snowboarding, a heated vest becomes a vital accessory. It’s not just about selling a product; it’s about understanding and targeting the specific needs of a niche market. A heated vest provides comfort and warmth, enhancing the outdoor experience during the winter season.

Engaging the Young Minds: Busy Book for Kids

Long car rides and children can be a challenging combination. The Busy Book for Kids offers an engaging alternative to electronic devices. Filled with various interactive elements like clips, buttons, and laces, it keeps children entertained and engaged. This product is not just a toy; it’s a tool for parents to ensure a peaceful journey while stimulating their children’s minds.

Effective Marketing as the Key to Sales

The right product selection, coupled with effective marketing strategies such as video demonstrations and targeted advertising, can significantly enhance sales. For beginners in dropshipping, understanding the target audience and addressing their specific needs is as important as the product itself. With these five products, dropshippers can expect to make a significant impact in January 2024, setting a positive tone for the rest of the year.

Let The Ecommerce Empire Builders Launch Your Business

Starting an e-commerce business can be time-consuming and challenging, but you don’t have to do it alone. Specifically, if you have the financial resources but lack the time to invest in building your business, then the Ecommerce Empire Builders team can help.

With over 20 years of combined online business experience and millions of sales generated, the Ecommerce Empire Builders team has the expertise and knowledge to help you succeed in the world of e-commerce. Our team will build your new business personally, tailoring it to your unique needs and goals. We’ll handle everything from product research to supplier selection and store setup, allowing you to focus on other aspects of your life while your business takes shape.

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How to Identify and Validate Top Dropshipping Products

by Peter PruProduct ResearchLeave a Comment on How to Identify and Validate Top Dropshipping Products

Choosing the appropriate products to provide in the fiercely competitive dropshipping market can make or ruin your business. Finding potentially successful goods is important, but so is confirming their viability using data from the real world. In this blog, we go over how to identify and validate top dropshipping products that can help your e-commerce business grow!

Utilizing Amazon to Verify Sales

Many people would question Amazon’s importance in the dropshipping industry. While it is not advised for Amazon itself to serve as a startup dropshipping company’s main sales channel, it can be a goldmine for product validation. A product’s popularity and potential drawbacks can be gleaned from Amazon’s enormous database and user-generated reviews. To protect against any modifications or alterations in Amazon’s policies or algorithms, you should diversify your sales channels and avoid relying only on the e-commerce giant.

Identifying Your Niche

Finding a niche can be difficult, especially when there are so many possibilities available. However, online behemoths like Amazon might be of great assistance in this area. Consider the gardening market as a good illustration. There is a wide range of products in this area, ranging from tangible goods like tools or planters to digital resources like eBooks or courses. Exploring these areas can help you find your way clearly and reveal untapped potential or underdeveloped markets.

Balanced sales distribution’s Importance

In dropshipping, it’s essential to make sure no one brand dominates. One brand’s dominance could signify a high level of brand loyalty, making it difficult for newcomers to stand out. Markets with fairly dispersed sales among different sellers typically have a friendlier atmosphere and provide a more equitable playing field. This equilibrium makes sure that a newcomer can compete with established players.

Closely Examining By-products and Brands

One cannot overstate the value of a thorough product and brand study. For instance, specialty products like gardening shelves or shoes might have a surprisingly large market. These observations highlight the significance of a “winning front-end product,” or the initial offering that attracts a potential client’s attention and compels them to learn more about what you have to offer.

Source products efficiently

Your items’ origin might have a considerable impact on both the quality and your profit margins. In this market, well-known platforms include CJ Dropshipping, AliExpress, and Alibaba. They offer a range of price points and cater to numerous niches. Alibaba, for instance, even offers resources like scripts to simplify communication with suppliers, promoting openness and precision in business operations.

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Making Use of Advertising Insights

Advertisements can be a goldmine of information rather than just a means of promotion. Platforms like Facebook have enormous archives of advertisements that may be mined to see how rival companies are promoting related goods. One may forecast how a certain product could be promoted to a similar audience by looking at the response these ads receive.

What Sets a Product Apart?

When choosing products, there are three guiding principles to remember: they should either offer something new, save time or money, or both. Products that fit one of these criteria typically do incredibly well at the top of the sales funnel. They draw clients and provide the groundwork for prospective upsells.

Look into our Done For You Services.

Success in dropshipping goes beyond statistics and market trends. It’s about making sincere connections with your audience and your products. We at Ecommerce Empire Builders are experts in this field. With our Done For You Services, eCommerce dreams become realities. We improve and streamline your web presence with the Ecommerce Platinum Program. Utilize our knowledge to navigate the world of social media and paid advertising. In addition, we provide backend and email marketing services and the management of brand ambassadors. Do you want to up your eCommerce game? To find out more, click here.

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Winning Product Selection for Dropshipping

by Peter PruProduct Research / UncategorizedLeave a Comment on Winning Product Selection for Dropshipping

In the competitive world of e-commerce, success is determined by various factors. Among them, product selection stands out as a critical determinant in the growth and success of a dropshipping business. This comprehensive guide will provide insights into Winning Product Selection for Dropshipping, analyzing market demand, and ensuring mass appeal, focusing on adopting a strategic approach.

Identifying Problem-Solving Products with a Wow Factor

A key consideration in selecting winning products is to identify those that solve specific customer problems. Often, products that address a unique need or incorporate an innovative twist have an edge over their competitors.

Transitioning into the dropshipping arena requires an understanding of what makes products attractive. Rather than opting for something ordinary, consider a product with a distinctive feature or a “wow factor.” An innovation that sets the product apart from similar options in the market creates a compelling proposition.

Assessing Market Demand Accurately

When it comes to building a thriving dropshipping business, the analysis of market demand is crucial. Understanding the seasonal or monthly trends in demand helps in aligning marketing and advertising efforts.

A tool commonly used for this purpose is Google Trends. It’s a free resource that provides insights into the popularity of specific products or niches over time. By capitalizing on these trends, businesses can maximize sales during peak periods and minimize potential losses during slower times. The importance of demand assessment can’t be underestimated; it’s an essential step in product selection.

Ensuring Mass Appeal for Sustainable Growth

Another vital aspect of product selection is ensuring that the chosen product has a broad appeal. Selecting items that resonate with a wide audience positions your business for long-term success and sustained growth.

For instance, an assessment of online communities and platforms related to the product can provide valuable insights into potential customer base size. Larger and more active groups typically indicate a broader audience, increasing the chances of scaling the business and generating significant profits. This strategic approach to targeting a mass audience forms the foundation for successful product selection.

this image represents Winning Product Selection for Dropshipping

Implementing Effective Research Methods

Research is not a one-time process; it requires ongoing analysis and adaptation. A well-researched approach involves exploring various platforms and tools to identify potential products.

One popular method involves utilizing platforms like TikTok to discover videos of products that have proven successful. By spending some time each day researching, you can compile a list of potential products to evaluate.

Remember, identifying potential products is only the initial step. Following this, a comprehensive evaluation must be undertaken, assessing whether the products genuinely solve a problem, exhibit demand in the market, and possess broad appeal.

Conclusion

Unlocking success in the dropshipping industry hinges on the careful selection of products that not only resonate with customers but also demonstrate proven market demand and broad appeal. By following the strategies outlined in this guide, entrepreneurs can significantly increase their chances of building a thriving business that drives substantial sales and profits. The process requires continuous effort and strategic planning but, when implemented effectively, leads to long-term success in the e-commerce industry.

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Revolutionary AI Tool Finds Winning Dropshipping Products

by Peter PruProduct ResearchLeave a Comment on Revolutionary AI Tool Finds Winning Dropshipping Products

Finding a winning dropshipping product can make a world of difference in your business. One of the biggest reasons some people are successful with dropshipping versus those who aren’t is their ability to identify winning, demand-driven products before they blow up and become saturated in the market. This innovative platform is designed to give you an edge over your competition, allowing you to capitalize on emerging trends before others catch on. In today’s post, we’ll be introducing you to a Revolutionary AI Tool that Finds Winning Dropshipping Products that combine the power of AI and predictive analytics to help you uncover the next big dropshipping winners.

Introducing ScrapWave.com: The AI-Powered Dropshipping Tool

ScrapWave is the latest entrant in the world of AI dropshipping tools, and it’s already making waves with its unique approach to product research. This Revolutionary AI Tool finds Winning Dropshipping Products to help scale your business. Unlike traditional tools like Ecom Hunt or Pippi Ads, ScrapWave harnesses the power of artificial intelligence to predict winning dropshipping products before they become popular. By monitoring AliExpress sales data across a vast range of products, ScrapWave can identify items with increasing sales and alert you to potential opportunities, giving you a head start in capitalizing on these emerging trends.

How ScrapWave’s AI Mode Finds Winning Dropshipping Products

At the core of ScrapWave’s functionality is its AI mode, which sets it apart from other product research tools. By continuously analyzing sales data from various marketplaces, including AliExpress, the AI-driven platform identifies products that are starting to gain traction. As sales for a particular item begin to trickle up, ScrapWave will notify you immediately, allowing you to take advantage of the opportunity before it becomes widely popular. This AI-powered approach to product research gives you a competitive advantage, enabling you to source and sell unsaturated dropshipping products with high growth potential.

AI tool finds Winning Dropshipping Products

Using the AI-Powered Research Tool for the First Time

Explore all of the tool’s features and options to get the most out of the AI-powered research tool. For instance, you can select to filter products based on how they performed over various time periods, such as the previous 90 days, the past 30 days, or even the most recent 24 hours. With this versatility, you may focus your search to find goods that are popular and align with your business objectives.

Look for items that grab your interest and have the potential to succeed as you browse the suggested products. For instance, you might come across a flexible LED light that can be applied in a variety of locations, including wine cabinets, restrooms, closets, and garages. Once you’ve found a product that looks intriguing, click the link to explore the AliExpress listing and learn more.

Analyzing Data to Identify Winning Dropshipping Products

When examining product data, one of the most critical aspects to consider is sales statistics. This information can provide valuable insights into the product’s performance over time and help you determine if it’s worth pursuing. For instance, you might find a product with steadily increasing sales, indicating that it could be an emerging trend. A product with a flat or declining sales graph might suggest that it has already reached its peak or is losing market interest.

To validate a winning product within your niche, start by analyzing its sales data. Look for patterns that indicate a growing demand for the product, such as a significant increase in units sold within a short period. For example, a product that goes from selling 12,000 units to 55,000 units in just a few months demonstrates that it has a strong demand and could potentially be a winning product in your niche.

In addition to sales data, it’s essential to consider other data points when determining if a product fits the winning criteria. For example, examine the product’s price history to see if it has remained stable or fluctuated over time. While this information may not be as crucial as the sales stats, it can still provide useful context when making decisions about whether to pursue a particular item.

Additionally, consider factors such as shipping times, product reviews, and supplier ratings. These elements can impact your customers’ experience and satisfaction, ultimately affecting your dropshipping business’s success.

Ensuring the Product Aligns with Your Niche

In addition to examining sales data, it’s crucial to ensure that the product aligns with your target audience’s needs and preferences. Consider whether the product solves a specific problem or enhances your customers’ lives in a meaningful way. If the product seems relevant and valuable to your target market, it’s more likely to be a winning item within your niche.

Identifying the Best Supplier for Your Winning Product

Once you’ve found a winning product using tools like Scrapwave.com or other AI-driven platforms, it’s essential to identify a trustworthy supplier who can provide quality products and timely shipping. Research various suppliers, considering factors such as product availability, shipping times, customer reviews, and overall reputation. Reach out to suppliers like CJ Dropshipping or USA Drop, who are known for their reliability and commitment to customer satisfaction.

Building a strong relationship with your supplier is vital for long-term success in dropshipping. Communicate openly and regularly with your chosen supplier, discussing your expectations and requirements. Ensure they understand the importance of timely shipping, product quality, and responsive customer service. By fostering a strong working relationship, you can create a smooth drop shipping experience for both you and your customers.

Let Ecommerce Empire Builders Launch Your Business

Starting an e-commerce business can be time-consuming and challenging, but you don’t have to do it alone. If you have the financial resources but lack the time to invest in building your business, the Ecommerce Empire Builders team can help.

With over 20 years of combined online business experience and millions of sales generated, the Ecommerce Empire Builders team has the expertise and knowledge to help you succeed in the world of e-commerce. Our team will personally build your new business, ensuring that it’s tailored to your unique needs and goals. We’ll handle everything from product research to supplier selection and store setup, allowing you to focus on other aspects of your life while your business takes shape.

Not only will we build and launch your e-commerce business, but we’ll also teach you the foundational strategies necessary for long-term success. Our goal is to empower you with the skills and knowledge needed to manage and grow your e-commerce business independently.

You don’t have to navigate the world of e-commerce alone. With the help of the E-commerce Empire Builders team, you can launch a successful business without investing all your time and energy. By leveraging our expertise and experience, you’ll benefit from a professionally built e-commerce store and learn valuable strategies for long-term success. Apply now and take the first step toward launching your e-commerce empire.

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How to Find High-Ticket Dropshipping Products and Suppliers: Make Huge Profits Fast!

by Peter PruProduct ResearchLeave a Comment on How to Find High-Ticket Dropshipping Products and Suppliers: Make Huge Profits Fast!

Hey guys! Aliakbar Gulshan, COO of Ecommerce Empire Builders, is here to walk you through high-ticket dropshipping. Today, we’ll look at exactly how Aliakbar got into the Empire Builders $50k Club using a high-ticket dropshipping funnel and how you can sell $200+ products to first-time customers using paid ads. Also, you’ll find tips on doing this effectively and why you should start high-ticket dropshipping today! Let’s jump right in.

Benefits of High-Ticket Dropshipping

While most beginner dropshipping advice suggests $20-$30 products, you can sell products up to $200+ using Facebook ads—and you should! Consider this: making $10,000 a month selling $30 products at a $5-$15 profit requires over 650 to 2,000 sales. However, with high-ticket products that make $50-$100 profits, you only need 100 to 200.

High-ticket dropshippers are also less reliant on backend profits. It’s much easier to scale because there’s so much more money to work with. If you put your $100 profit back into Facebook advertising to gain customers, it’s likely to produce significant results.

Requirements of High-Ticket Dropping

fundamental points of a high-ticket dropshipping product strategy

People often worry that high-ticket products will be too expensive to sell, especially to first-time customers who don’t know you. But this business model is profitable. As long as you solve a big enough problem and their need is great enough, they’ll buy from you.

However, there are some requirements. You’ll have to build enough credibility to assure customers it’s safe to purchase from you. That means having several elements in place to signal your trustworthiness. Let’s break them down and look at how to accomplish them.

Customer Reviews

It’s important to have plenty of customer review videos explaining the benefits of the product. The best videos will show customers unboxing, using, and reviewing the product. They should primarily be available for you to use on TikTok. The key is to avoid big brands and use video reviews for off-brand products. Without these reviews, buyers won’t feel comfortable enough to trust you with their purchase.

Bridge Page

A bridge page — the landing page where you’ll send shoppers who click your ads — should describe the product in detail, list its benefits, show off its best features, and highlight the product’s value to ease consumer doubts and build interest. When Aliakbar was sending customers straight to the order page, the sales weren’t very high. As soon as there was a bridge page, the orders nearly doubled.   

Well-Designed Funnel

A funnel that makes your business look cheap or unprofessional is a huge red flag that will scare people away. People are constantly looking for an excuse not to buy, especially for high-ticket items. If you don’t take the time to create a well-designed funnel with custom graphics made for your business and professional-looking bridge, order, and upsell pages, people will be too suspicious to buy your product.

Urgency

Creating a sense of urgency is an enormous factor in getting sales. Today’s consumers will often see a product they want but decide to wait to buy it. They might want time to think it over or decide to compare prices and brands. Often, when this happens, they’ll leave the page and never come back. They frequently end up not buying one at all.

So, you need to give them a reason to stay. They need to have a good explanation for why they should buy the product from you right now instead of waiting until later so they can take their time deciding. A sense of urgency accomplishes this.

A great way to create urgency is by making it clear to customers that you have a limited stock of products. Once they’re gone, you won’t have more on hand right away. So, if they want one, they have to act fast before someone else buys them up.

Fast, Reliable Shipping

Many dropshippers will order products from companies in China that take as much as 40 days to deliver. Customers don’t want to wait that long. You should be able to get them their product within two days of their order. That can be difficult for smaller businesses, though.

One strategy is using Amazon to find and fulfill product orders. Once you have steady sales and the business generates enough daily orders, you can find a supplier on AliExpress with stock in the US who could fulfill orders with two-day delivery via FedEx. Being able to advertise two-day shipping makes customers more likely to purchase.  

Finding High-Ticket Dropshipping Products

example of shopping around to find the right high-ticket dropshipping product to sell

When looking for good high-ticket dropshipping products, the first step is to type your niche into the Amazon search bar. That will reveal a wide variety of product options and their listed prices. When you see a product that you think would work, type the product name into the search bar.

Look for a variety of suppliers selling different versions and brands. Products with few suppliers could be a sign of high brand loyalty, meaning customers are less likely to buy from someone new. In that case, go back to the niche page and find another product.

Use this process to verify options until you find a product with a lot of suppliers selling different brands across various price points. A product with a large price range means you’ll be able to sell it at a higher price point and make a large profit.     

Want to Learn More About High-Ticket Dropshipping Products?

Dropshipper focusing on high-ticket dropshipping strategies

Okay, Empire Builders, that’s all we can cover here. However, if you want to learn more about finding and selling high-ticket dropshipping products, you’re in luck! There is a video tutorial on the topic as well.  

In the video, we go into more detail, give you an over-the-shoulder demo of the entire product identification and verification process, show you a great example funnel, discuss upsells, and provide helpful tips for using Amazon to fulfill your products.   

If you’re ready to take the next step and start building your empire today, watch my FREE webinar to find out how I built six- and seven-figure businesses without ever touching a product or building a site. It’s the best way to get ready to build your empire.  

Plus, I’ll even throw in my $100K funnel template to help you make a full-time income online completely FREE! It’s all yours at no cost just for showing up because I know your time is valuable, and I want to show you how much I appreciate you investing some of it in my webinar. Remember, your empire starts NOW!

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Dropshipping Product Research Course: How to Find Shopify Products in 2021

by Peter PruProduct Research / Shopify TrainingLeave a Comment on Dropshipping Product Research Course: How to Find Shopify Products in 2021

When building your online store, the biggest question will be about the right products to sell. Dropshipping product research can be the difference between making a six- or seven-figure profit and a big fat zero. After all, it’s essential to fill your online store’s inventory with top-quality merchandise that you can sell affordably to your customers. By choosing winning items to sell, the amount of profit you can generate is limitless. So, buckle up and learn how successful dropshippers find Shopify products for their businesses. 

1: Peek Into Amazon Best Sellers

Arturo showing how to use Amazon search results to find Shopify products

You can browse Amazon Best Sellers to generate a list of best-selling and winning products that refreshes every hour. Although Amazon features many branded products, such as Nike, Apple, Lego, and so on, you can still find numerous non-branded products to sell on Shopify. 

To identify a winning product, try to find the most popular generic products and then figure out if they are available on Oberlo. If that is the case, take that product and start selling it on your own. Simply put, if the product is a best seller on Amazon, it can be the same thing on your dropshipping website. The strategy is to take a generic product, create an enticing brand behind it, and begin selling. 

2: Utilize Wish to Find Shopify Products

Wish is another eCommerce platform that features its best-winning products with sellers. The platform has very active reviews plus a rating section that helps you research popular products. Besides, plenty of their winning products are purely generic, making it easier to feature similar effects on your online store.

Another exciting thing about Wish is that most products are designed to be bought impulsively. Such kinds of products are perfect to market on social media platforms such as Facebook and Instagram. When browsing through Wish, ensure you choose colorful, fun, and unusual products as they often become winning products. 

3: Spy on Your Competition 

Snooping on eCommerce stores similar to yours can give you a great idea about the best product to sell. Find successful online stores and analyze what they are selling. Even if you don’t find the same item they’re offering, you can get good ideas from their success. For example, if you’re starting an eCommerce store in fashion, you can get current trends by visiting a famous fast-fashion store such as H&M.

The strategy is to identify successful online shops in your niche and get the best of what they’re offering. By going through your competition’s website, you will find patterns and connections you can utilize for your own success.

4: Check eBay Watch Count 

The eBay watch count lets you see the most popular products on eBay. You can search based on keywords connected to your niche or store. But to get more specific results, go with a more detailed description. 

Obviously, the winning items for your online store are those with the highest number of views. However, if your search is more specific, views will be fewer, and that’s completely normal since many shoppers don’t go into specifics when searching for an item. 

5: Try Oberlo to Find Shopify Products

Oberlo is the gateway to thousands of products that you can find on AliExpress. Besides having access to one of the largest eCommerce stores in the globe, you can view the most popular products over the last month or half a year. That allows you to check if the item is a continuous success or just a current trend.

Oberlo also allows you to see a lot of helpful metrics on each product, including how customers rate products, by browsing through their comments. Other statistics include imports, giving you information about the number of stores selling that exact product and those that launched in the last month. 

Types of Products to Pick for Your Dropshipping Store

Shopper browsing through engaging products and ads

Let’s face it; there’s no way you’ll find a product or niche that appeals to everyone. Therefore, picking the right demographic of shoppers is key to having a successful dropshipping store. Some items that can make your eCommerce store a success include:

Products Related to Hobbies

People who are really into a hobby will buy anything to fulfill their interests. Examples are pet products, tools, stickers, equipment, merchandise, sporting gear, and more. 

Products Targeting Business Customers

Business customers are a great group to target since they usually buy in bulk and become recurring customers. If you can build a good reputation with business clients, they’ll bring in cash for the long haul.

Products That Solve a Problem

People continually seek ways to make their lives smoother, and most successful business ideas are often based on that notion. For example, washing machines and robotic vacuum cleaners make life easier, and people will feel relieved by investing in them. Of course, you need to do your research well to identify products that solve modern-day problems.

Hard-to-Find Products

You don’t want to offer products that shoppers can purchase at any store close to them, such as batteries. If you want to capture paying customers, you need to find Shopify products that are not easily available in their area. In such cases, they’ll be willing to pay well for the item and wait for the shipping patiently. For example, getting medieval knight armor might be impossible in many Halloween shops. So, consumers will have no option but to order it online.

Get Help From Ecommerce Empire Builders as You Find Shopify Products

Arturo showing how to find products on AliExpress after researching product ideas

Overall, marketing is the biggest driver of sales for dropshippers. Since your online store is probably not well-known already, your business can’t just rely on organic reach or reputation. You need to employ a well-executed advertising campaign and offer a product that is easy to market. Ecommerce Empire Builders can help you through dropshipping product research to identify winning products for your online store. Click here to reserve a seat at the Ecommerce Empire Builders masterclass and push your online business from struggling to thriving. You can also subscribe to my YouTube channel for marketing strategies and tips.

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Why Your Shopify Dropshipping Store Isn’t Making Sales

by Peter PruProduct ResearchLeave a Comment on Why Your Shopify Dropshipping Store Isn’t Making Sales

If you find that you’re not making the kinds of sales you want to with a new or existing Shopify dropshipping store, one of the most common reasons why your Shopify dropshipping store isn’t making sales is because you chose the wrong product to sell. To boost your sales and get better results from your store, there are certain criteria to consider as you optimize it. 

Struggling With Selecting the Right Product for Your Store

Many dropshippers make the mistake of either selling the wrong product or failing to effectively market their products, which means their dropshipping store isn’t making sales. If you’re not generating the number of sales you want to experience based on your goals, there are some steps you can take and examples to follow that will help you get through your current slump. It can be discouraging to enter dropshipping, only to find that your products aren’t moving. Still, there are ways to identify the issue and make the necessary changes to your strategy.

The three main criteria to consider when your dropshipping store isn’t making sales with your current products are:

  1. How does your product save time? 
  2. How does your product save money?
  3. Does your product have a “just gotta have it” appeal?

You need to meet at least two of these criteria for your product to have a chance to succeed. People want products that provide clear benefits. Alternatively, they want to be impressed with a certain “wow” factor that differentiates your product from the rest. Subsequently, if you can save your customers time or money or leave them in awe, you’ll be able to move your product. Of course, you’ll fare even better if you can meet all three criteria. So start researching products that check all those boxes.

To give you a better idea of which products are worth selling through your dropshipping store, including platforms like Shopify, we’ll go over some live examples of winning products.

Example #1: Glow-in-the-Dark Self-Adhesive Tape

Screen grab of Peter Pru discussing how glow-in-the-dark tape can be a great product

One product we found that appeared to be doing well and met at least one of the criteria we’re looking for is a brand of glow-in-the-dark tape. Homeowners can use this to decorate their homes. They can also make certain rooms stand out, or they can create pathways and improve safety in other ways. 

When thinking about the type of audience this product would appeal to, one niche that came to mind was gamers. Many gamers want to decorate rooms with different LED lights and other decor that would mesh well with this glow-in-the-dark tape.

This product may not appear on the surface to save customers time or money. However, it absolutely features that “just gotta have it” element that’s likely to drive people to buy it, largely on impulse. Additionally, there are ways to position this product in such a way as to convince customers that it will save them time or money.

For instance, this tape’s low cost could make it a far more cost-effective replacement for more expensive LED lighting fixtures. Those often cost up to thousands of dollars just to test and install. It’s also incredibly easy to install compared to conventional LED lighting systems, which saves them time. Combined with the third criterion of the “wow” factor discussed, these benefits are likely to drive far more sales with this product.

Example #2: Plastic Clothes Folder

This unique product caught our eye due to its effectiveness at showing precisely how it saves customers time. This is a plastic clothes folder that makes it easier for children and adults alike to instantly fold their clothes. The AliExpress page for this product even shows the basic steps for using this product to fold a T-shirt in no time.

The most obvious advantage of using this product is that it saves time. Customers don’t need to spend any time carefully folding their shirts. They simply place them in the open clothes folder and follow the basic folding pattern. The product also features that “just gotta have it” component that’s likely to attract a lot of potential buyers. 

It may not be easy to show how this product saves money. But the two aforementioned criteria make this one a likely success for dropshippers.

Example #3: Golf Glove Holder

Screen grab of Peter Pru assessing the viability of a product

Many golfers experience the issue of their gloves getting increasingly wrinkled and crusty over time. This golf glove holder advertises that it solves this issue.

Ultimately, the main criterion this product meets is the ability to save more money. These holders can preserve golf gloves for longer and ensure that golfers get more use out of them. In addition, this product has that “just gotta have it” appeal for golfers. This is particularly strong for those who play very frequently and might otherwise more quickly wear out their gloves. 

What makes this product especially appealing is the fact that it’s not commonly found. The perceived rarity of this product can lend to that “wow” factor that differentiates it from other more common golf products. Golfers who invest in this product are therefore more likely to feel like they’re part of an exclusive group. After all, it may not be as easy to find at their pro shop or other stores.

By saving money and impressing audiences, this is another product that meets two of the three criteria that contribute to a successful product.

Choose and Market a Product That Meets These Crucial Criteria

Online entrepreneur finding products to sell online

If your dropshipping store isn’t making sales, don’t just give up. Based on these example products, you can do some of your own research to find products that are similarly successful. Just be sure you’re meeting two out of the three critical requirements. If your product can save time and money or save one or the other while giving off that desired “wow” factor, that’s great. You can be on your way to increasing sales with your dropshipping store. With hard work, you can turn it around when your dropshipping store isn’t making sales.

Are you interested in learning more industry tips and tricks to succeed with dropshipping? There are many ways to build a winning online business with the help of sales funnels and other strategies. To learn more about how to succeed in your specific niche or even find a niche if you’re not currently in one, reserve your seat at our free eCommerce masterclass. You can also subscribe to my YouTube channel for more insights and tips.

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2 New Ways to Conduct Product Research and Find Winning AliExpress Products

by Peter PruProduct ResearchLeave a Comment on 2 New Ways to Conduct Product Research and Find Winning AliExpress Products

One of the best platforms to locate products for dropshipping businesses is AliExpress, and we’ve discovered two new ways to make it even easier to find winning products through them. To use these methods and find winning AliExpress products, you won’t require any paid tools. Instead, you can actually save time and money by using these strategies to pin down the perfect product using AliExpress alone. 

Here we’ll jump into these strategies to help you get the most from AliExpress and succeed with your dropshipping business.

1. Browse by “All Popular” Categories

The first method for easily finding winning products is to search for products in the “All Popular” category. You can do so by scrolling all the way down the homepage to the “Browse by Category” section in the footer. 

You’ll see a list of different categories to choose from. The list includes “All Popular,” “Product,” “Promotion,” “Low Price,” and “Great Value,” among others. Here, simply select “All Popular,” and it will take you to the next page featuring every popular category. 

Once you open the next page, you’ll see a list of popular categories in a wide variety of niches, including arts and crafts, bowling, bathroom products, computer cables and connectors, camping and hiking, and many more. Specifically, under each niche, you’ll see lists of the most popular keywords that people are entering when searching for trending products. 

For example, under the “Fishing” niche, one of the top keywords is swimbait. When you click on that term, you’ll be taken to a page showing all of the products on AliExpress that feature that keyword. 

All results are sorted by “Best Match” by default. So you can find winning AliExpress products that use that popular search term. This makes product research infinitely easier than simply trying to determine what’s best to type into the search bar to begin the research process. 

Browse Through Other Categories

Screen grab of Peter Pru showing how to use AliExpress categories

In addition to the most popular categories, we also recommend looking at products in some of the other categories available to you. For instance, if you choose the “Low Price” category, you can see a list of search terms pertaining to some of the cheapest products in your niche. 

Generally, we suggest you start browsing “All Popular,” followed by “Low Price,” “Great Value,” and “Reviews.” These are the four best categories on AliExpress to find winning AliExpress products. Using this method, you can easily figure out what’s trending in your niche to give you a good launching point.

2. Look Through the “Top Ranking” Section

Screen grab of Peter Pru explaining Top Rankings on AliExpress

The second method we’ve found helps locate the perfect item to sell is by taking a look at the “Top Ranking” section of the site. At the top of the AliExpress homepage, you’ll see the “Top Ranking” tab. This will take you to a page that lists all of the top-ranking products on AliExpress. 

We aren’t entirely sure how they develop these lists. But they’re conveniently broken into different niches, including “Picked For You” to start. Some of the niches you can choose from include consumer electronics, home and garden, health and beauty, and accessories.

We looked for some examples in the Home Improvement category. In this category, we viewed a list of top-selling and top-ranking products that included LED lighting for the home, night lights, measurement and detection devices, and more.

Starting with Your Mass Market and Narrowing It Down to Find Winning AliExpress Products

The big advantage of this section is that it breaks each niche into sub-niches to explore even deeper. This is crucial because we always recommend starting with your mass market and then narrowing things down to specific sub-niches. 

When you click into those specific sub-niches, like “Indoor Lighting” within the home improvement niche, you’ll be able to see an extensive list of popular products within that sub-niche. Some of the products we saw in this sub-niche included:

  • LED string lights for holidays
  • Multicolored LED light strips
  • Different types of bulbs for various garlands

You can then include these products for main offers, order bumps, upsells, and parts of subscription boxes. When you view each product, you can also further determine if it’s right for you based on all the details included. When looking at a page for LED lights, for example, you can see the:

  • Average star rating
  • Product reviews
  • Number of orders
  • Discounts

From there, you can do your due diligence and dive even deeper into each product. You may want to look at the supplier and make sure that they’re reputable. You can also test the product before offering it on your eCommerce platform.

Take Some Time to Find the Ideal Product for Your Business

Dropshipper researching new products on AliExpress

Using these two methods to conduct product research, you’ll be able to more easily find winning AliExpress products. Products found on AliExpress could include core products to sell. You can also find smaller products you can include as order bumps, upsells, and elements of subscriptions. 

In any case, be sure to review various products. Figure out what’s most compatible with your sub-niches, not just your niche. You may find that products in one sub-niche inspire some passion in you while others interest you less. The important thing is to find products that you truly care about selling and that your customers will also enjoy. This is why you need to identify products that appeal to both you and your audiences. This will ultimately help you boost sales and experience success.

At Ecommerce Empire Builders, we’re here to show you how you can excel with your dropshipping business. We can teach you how to get the best possible results with your efforts, whether you need help:

  • Starting to find winning AliExpress products
  • Choosing a niche to focus on
  • Learning how to build the perfect website and sales funnel
  • Other aspects of dropshipping

The key is knowing how to approach your new business as you just start out. For additional tips on how to grow your dropshipping business and earn a full-time income online using AliExpress and other tools, register for our free eCommerce masterclass today. You can also find new insights and dropshipping strategies by subscribing to my YouTube channel.

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A New Way to Find Dropshipping Products Within Minutes

by Peter PruFacebook Ads For Dropshipping / Product ResearchLeave a Comment on A New Way to Find Dropshipping Products Within Minutes

If you want to succeed with your dropshipping store, you need to know how to find the best products worth selling to your target market. Thankfully, there’s a new method of finding products that could earn you as much as $10,000 per month in as little as minutes. Here we’ll go over this way to find dropshipping products. We’ll show you how you can use it to build a winning dropshipping store for your business.

Take Full Advantage of the Facebook Ad Library

While the Facebook Ad Library is nothing new, the recent update has brought some interesting changes that can come in handy for dropshippers. If you’re unfamiliar with the Ad Library, it’s a tool that Facebook created to enable users to browse the many ads that companies are displaying. You can easily use this tool to get some ideas for your own ads. You can also see which ads perform the best. 

If you want to use the Ad Library as a way to find dropshipping products for your own store, you can take the following steps to get started.

1. Search for Ads With the New Search Function

Screen grab of Peter Pru using the Facebook Ad Library

The big game-changer with the Ad Library update is the search function. It allows users to search for ads across the massive library. The old-school method of looking for ideas was to simply visit Facebook’s main website and search for company names and products, but the Ad Library’s search capability makes this even more convenient.

In the new “Search Ads” section near the top of the main Ad Library page, you’ll be able to search ads by category. These categories include “All Ads,” along with specific categories. For your purposes, you’ll want to select “All Ads” first. From there, you can search by keywords or advertisers in the adjacent search bar. Use this as a way to find dropshipping products before zeroing in on more specific ideas.

When searching by advertiser, you can type in specific company names and see all the ads that they’re currently running. Otherwise, you can search by keyword, which would be a particular niche you want to target. When it comes to keywords, you can type in everything from individual product categories to industry-specific phrases and topics. 

For example, you can search for “get yours today” and see a list of results that include active ads. 

2. Look Through the List of Ads

After conducting your search, you’ll see a page with all the currently running ads based on the keyword you enter. When searching for “get yours today,” we found a wide range of products. This includes physical products such as tool kits and gym equipment. There turned out to be a lot of ads featuring this highly specific phrase. So you can probably find many other examples based on your niche.

3. Try a Wide Range of Keywords

As you look through the Ad Library and perform various searches, try other keyword entries that might yield optimal results. For instance, you could type “free plus shipping” to see what types of products primarily have customers pay for shipping costs. You could also look for items that are discounted with the phrase “50% off.”  

Keep in mind that not all the products you look through are going to be winners. Not all ads shown are necessarily successful. Some ads might have just been launched today, for example, with no real chance to gain traction and drive results. Meanwhile, other ads might be from months earlier and no longer as relevant. 

4. Research Individual Products and Companies

Unfortunately, this tool isn’t a perfect way to find dropshipping products. One of the downsides of using the Ad Library is that you can’t actually gain insight into ads’ performance. You won’t be able to see engagement such as likes, comments, or shares. So you have to dig deeper on your own. More experienced dropshippers might be able to determine whether an ad is good. But even if an ad doesn’t look great, the product it’s selling might be a favorite among customers. 

The best way to figure out how an advertiser is performing is to look at the company website. View their Facebook business pages. These can give you a better idea of how well ads are performing and the level of quality that competitors provide. Based on these aspects, you can determine how to approach your ad campaigns to get the kinds of results you want.

Use the Facebook Ad Library to Start Your Ad Campaign

Screen grab of Peter Pru showing how to filter ads through keyphrases

Whether you’re a veteran dropshipper or just trying to launch your business, the Facebook Ad Library is one of the best tools to use. You can now easily search for everything from the kinds of products you sell and types of offers to specific companies whose ads might influence your own. If you’re not using this tool, you’re missing out on one of the most effective ways to see what’s working and what isn’t. This can mean the difference between resonating with audiences and wasting ad spend.

However, remember that you will need to look closer at each ad that grabs your attention. You might find that ads are too new or old to be relevant. Alternatively, you may discover that a particular company isn’t a worthwhile competitor to mirror. Whenever you use the Ad Library, take the time to do your research. Then you’ll be able to get some winning ideas for your next ad campaign.

Learn More About How to Build Your Dropshipping Business With Ecommerce Empire Builders

Dropshipper brainstorming ways to market new product offers

The Facebook Ad Library can be an invaluable way to find dropshipping products. But there are many other elements that you need to consider when developing a dropshipping store. Do you want to find out more about how to develop a successful business and earn a full-time income online? The experts at Ecommerce Empire Builders are here to help. To get started on building your business and ensuring its success, register for the free Ecommerce Masterclass with Peter Pru today. We’ll show you how to get started without the need to build a website, touch the products you sell, or spend too much of your budget on pricey ad campaigns. For more insights as you develop your store, subscribe to my YouTube channel.

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