One of the best platforms to locate products for dropshipping businesses is AliExpress, and we’ve discovered two new ways to make it even easier to find winning products through them. To use these methods and find winning AliExpress products, you won’t require any paid tools. Instead, you can actually save time and money by using these strategies to pin down the perfect product using AliExpress alone.
Here we’ll jump into these strategies to help you get the most from AliExpress and succeed with your dropshipping business.
1. Browse by “All Popular” Categories
The first method for easily finding winning products is to search for products in the “All Popular” category. You can do so by scrolling all the way down the homepage to the “Browse by Category” section in the footer.
You’ll see a list of different categories to choose from. The list includes “All Popular,” “Product,” “Promotion,” “Low Price,” and “Great Value,” among others. Here, simply select “All Popular,” and it will take you to the next page featuring every popular category.
Once you open the next page, you’ll see a list of popular categories in a wide variety of niches, including arts and crafts, bowling, bathroom products, computer cables and connectors, camping and hiking, and many more. Specifically, under each niche, you’ll see lists of the most popular keywords that people are entering when searching for trending products.
For example, under the “Fishing” niche, one of the top keywords is swimbait. When you click on that term, you’ll be taken to a page showing all of the products on AliExpress that feature that keyword.
All results are sorted by “Best Match” by default. So you can find winning AliExpress products that use that popular search term. This makes product research infinitely easier than simply trying to determine what’s best to type into the search bar to begin the research process.
Browse Through Other Categories
In addition to the most popular categories, we also recommend looking at products in some of the other categories available to you. For instance, if you choose the “Low Price” category, you can see a list of search terms pertaining to some of the cheapest products in your niche.
Generally, we suggest you start browsing “All Popular,” followed by “Low Price,” “Great Value,” and “Reviews.” These are the four best categories on AliExpress to find winning AliExpress products. Using this method, you can easily figure out what’s trending in your niche to give you a good launching point.
2. Look Through the “Top Ranking” Section
The second method we’ve found helps locate the perfect item to sell is by taking a look at the “Top Ranking” section of the site. At the top of the AliExpress homepage, you’ll see the “Top Ranking” tab. This will take you to a page that lists all of the top-ranking products on AliExpress.
We aren’t entirely sure how they develop these lists. But they’re conveniently broken into different niches, including “Picked For You” to start. Some of the niches you can choose from include consumer electronics, home and garden, health and beauty, and accessories.
We looked for some examples in the Home Improvement category. In this category, we viewed a list of top-selling and top-ranking products that included LED lighting for the home, night lights, measurement and detection devices, and more.
Starting with Your Mass Market and Narrowing It Down to Find Winning AliExpress Products
The big advantage of this section is that it breaks each niche into sub-niches to explore even deeper. This is crucial because we always recommend starting with your mass market and then narrowing things down to specific sub-niches.
When you click into those specific sub-niches, like “Indoor Lighting” within the home improvement niche, you’ll be able to see an extensive list of popular products within that sub-niche. Some of the products we saw in this sub-niche included:
- LED string lights for holidays
- Multicolored LED light strips
- Different types of bulbs for various garlands
You can then include these products for main offers, order bumps, upsells, and parts of subscription boxes. When you view each product, you can also further determine if it’s right for you based on all the details included. When looking at a page for LED lights, for example, you can see the:
- Average star rating
- Product reviews
- Number of orders
- Discounts
From there, you can do your due diligence and dive even deeper into each product. You may want to look at the supplier and make sure that they’re reputable. You can also test the product before offering it on your eCommerce platform.
Take Some Time to Find the Ideal Product for Your Business
Using these two methods to conduct product research, you’ll be able to more easily find winning AliExpress products. Products found on AliExpress could include core products to sell. You can also find smaller products you can include as order bumps, upsells, and elements of subscriptions.
In any case, be sure to review various products. Figure out what’s most compatible with your sub-niches, not just your niche. You may find that products in one sub-niche inspire some passion in you while others interest you less. The important thing is to find products that you truly care about selling and that your customers will also enjoy. This is why you need to identify products that appeal to both you and your audiences. This will ultimately help you boost sales and experience success.
At Ecommerce Empire Builders, we’re here to show you how you can excel with your dropshipping business. We can teach you how to get the best possible results with your efforts, whether you need help:
- Starting to find winning AliExpress products
- Choosing a niche to focus on
- Learning how to build the perfect website and sales funnel
- Other aspects of dropshipping
The key is knowing how to approach your new business as you just start out. For additional tips on how to grow your dropshipping business and earn a full-time income online using AliExpress and other tools, register for our free eCommerce masterclass today. You can also find new insights and dropshipping strategies by subscribing to my YouTube channel.