Gaining $10k+ in Month One with Our Business Launch Service

Welcome back, Empire Builders! I recently interviewed Natalia, who went from nothing to earning over $10k in her first month with our team! Let’s go over her interview about her Ecommerce Empire Builders success story. I’ll be paraphrasing here, but feel free to watch the entire interview for yourself as we talk about our dropshipping business launch service and Natalia’s ecommerce success.

What Had You Previously Tried in eCommerce?

Natalia: Amazon, eBay, Shopify, affiliate marketing… Pretty much everything.

How Did You Find Us, and What Made You Try Our Business Launch Service?

Natalia: I jumped from one thing to another because I wasn’t happy with the results. In the process of learning about optimization, conversions, and average cart value, I found your channel. I saw a video you did about the difference between the structure of a funnel from Shopify vs. ClickFunnels and how easily customers can be distracted from Shopify. I realized that you were explaining how someone like me could succeed with the right strategy rather than what I was doing.  

Peter: The team and I talk about you all the time. You’re the ideal candidate for what we do. You show up to the calls, ask questions, actually implement the teachings. You’re a model student. It’s sad to see how many people don’t. The information is out there but having the knowledge and implementing it are two different things.

Natalia: I know that I’m the kind of person who needs mentoring, so I’ve taken a lot of other courses. Yours is the first that’s made me confident enough to share my experience. With you, if I have a question or something isn’t working, you’re always there with more advice and guidance. With other programs, they just say it might be the product or that they don’t know. Also, I was very interested in how you pick products. You advise going for hobby niches, something you’re passionate about or interested in. The idea of turning my hobby into a business was intriguing.

Peter: So many people think there’s some big secret to all this, but there isn’t. You just need a solid sales strategy, and it helps if you have at least a moderate interest in what you’re selling.

Did You Tell Your Friends and Family About Joining? 

Screen grab of interview with Natalia about the business launch service

Natalia: I didn’t really tell anyone. My husband generally knew what I was doing, but I didn’t tell him I was joining this program. He’s very down-to-earth, and I’m a dreamer, so I didn’t want him to be upset about me investing in this. Once I have more steady success, I’ll share the details. I don’t really know anyone with an untraditional career path. That influenced my decision too. I didn’t have anyone to talk to about wanting to start my own business, but this is a community. 

Peter: That’s exactly why I started this channel. I got sick of not having friends that I could talk business with. I really wanted to create a community where I could share strategies and ideas of my own. It’s great to sit around with friends and gossip or talk about whatever sometimes. But if you’re trying to build a successful business, you need to have conversations about business.

What Made You Decide to Buy Our Business Launch Service Rather Than Just Taking the Course and Doing It Yourself?

Natalia: I tried to build a business myself for two years, unsuccessfully. I realized I was missing something. I heard the things you talked about and it made sense, but I felt like I was getting the broad strokes and missing the details necessary to succeed.

What Was It Like for You During the Process of Building It?

Natalia: At first, I wanted to sit back, relax, and enjoy not having to do it, but that’s just not who I am. I started teaching myself ClickFunnels, but it’s hard for me, especially writing copy since English isn’t my native language. That’s a large part of why I invested in your help, too.

How Did It Feel When the Site Went Live?

Natalia: It was very exciting to start getting emails telling me I had sales.

What Is Your Ultimate Goal for Your Business?

Screen grab of interview with Natalia about creating successful sales funnels

Natalia: I want financial stability, to master this skill of creating funnels and making sales. Eventually, I’d like to join the Two Comma Club.

Peter: I have no doubt you’ll make it. As I said, you’re an ideal candidate.

What Do You Think of the Support You’ve Received?

Natalia: Amazing. They’re professional, inspirational, and they really changed the way I think.

Peter: It took me a long time to get to the $10k a month mark, so it’s amazing to see our team of people — who have really strong and unique skills that make them successful — all coming together to help you create a successful business of your own so quickly.

Finally, What Would You Say to Anyone on the Fence About Using Our Business Launch Service?

Successful ecommerce dropshipper using a business launch service

Natalia: There’s no doubt about the team’s professionalism. Be prepared to work hard and keep pushing, and they’ll do the heavy lifting. It’s great to have a professional opinion about your business, too. I wanted to change my niche, thinking it wouldn’t work. But you convinced me to move forward, and you were right — it’s been very successful. I can’t express how grateful I am to you all.   

Peter: Many people, understandably, have that problem of second-guessing their decisions because it’s new to them. You just have to move forward and let the data tell you what works. If we’re wrong, we’ll adjust. But second-guessing and going back to the beginning before you’ve really started just holds you back.

I hope you learned a lot from Natalia’s interview about her experience with our business launch service. If you want to learn more about creating dropshipping success and building your own ecommerce empire, sign up for this masterclass where I’ll teach you how I made a full-time income online with a 5-page funnel. I’ll even throw in the $100k funnel template! Get ready to build your empire. Tagged : / / / /

The Secret Video Ad Tool You Need to Use

As ecommerce entrepreneurs, you know the power behind creating effective ads for your business. But you also know this task is easier said than done. You might be under the illusion that you need to hire professional designers or take expensive classes to learn how to create your own professional-looking video ads. Well, I’m here to tell you that you’re making the process too hard for yourself. This secret video ad tool that I’m about to drop on you will allow you to make good quality, high-converting video ads for your ecommerce businesses. You won’t need any special training or even a strong interest in graphic design. 

Read on to learn more about this game-changing tool. Also, learn how you can utilize it to generate more sales in your ecommerce dropshipping business today.

Every Good Ad Requires Research

Before you even begin the process of creating your own video ad campaigns, you need to do your research. Don’t try to reinvent the wheel when making your own ads. Go out and do your research. Examine the ads that competitors are already putting out to see what works and what doesn’t. Don’t make the age-old mistake of leaping before you look. There are many free resources available on the internet today. You just need to understand how to take advantage of these resources and then implement them to work for your business goals. 

Screen grab of how to examine competitor ads for good templates

The best place to start your research is on the Facebook Ad Library. Don’t be afraid to research ads that aren’t necessarily in your niche, either. You can draw inspiration from any type of high-converting ad, regardless of niche, and use it to create your own scroll-stopping ads. The best way to create high-converting ads is to draw inspiration from ads that have already proven themselves as top performers. Always take the time to do your research before putting any effort into creating your video ad campaigns.

The Secret Video Ad Tool You Need To Use

After you’ve done your research, it’s time to get to work. You already know that creating successful Facebook campaign ads can be a total nightmare. Trying to create high-quality video ads is especially tricky. Hiring talented video editors or graphic designers can be costly and time-consuming. 

Many of you probably haven’t wanted to deal with this headache and have simply tried to create your own ads without having any experience. I also tried this method in my early days as an ecommerce entrepreneur. I know these types of ads never come out looking as clean and crisp as you had envisioned. However, I’ve recently come across a video editing tool that is a complete game-changer. With this tool, anyone can create professional, eye-catching video ads without having any experience in design or video production.

The game-changing video ad tool is called inVideo.io. This tool is like Canva but is specifically geared toward creating high-quality video ads. The best part about inVideo.io is that it is an affordable option that any individual can use simply and effectively. You pay just $10 a month for this video ad tool. It’s well worth the investment, as it will allow you to convert at higher rates with each ad you put out. At the end of the day, this means more money will be in your pocket. Compared to Photoshop, Final Cut Pro, or any other software that you need special training to use efficiently, inVideo.io definitely provides the most bang for your buck. 

Every eCommerce Entrepreneur Needs to Utilize inVideo as Their Go-To Video Ad Tool

Screen grab of how to use inVideo

I recommend inVideo.io to any ecommerce entrepreneurs that make their own ads. I don’t love graphic design or video editing, but I love this tool. Here’s why:

Ease of Use

It’s an easy-to-use platform that has allowed me to make professional-looking high-quality video ads that convert. I slept on this tool for a while, but now I can’t recommend it enough. This website provides every user with top-tier templates so they can simply plug in their photos and produce scroll-stopping ads in minutes. Whether you’re looking to run ads on Facebook, Instagram, or Twitter, inVideo.io has the right template for your needs. Simply put, video ads yield higher results. Investing in inVideo.io will be money well spent for your business. 

Access to Great Footage

Another amazing feature of this video ad tool is that it provides access to a ton of high-quality stock videos. This means you can use these stock videos in your own video ad campaigns without needing to worry about licensing issues. Combining high-quality images of your product with the high-quality stock videos provided by inVideo.io will be a game-changer for all of your video ad campaigns from here on out.

If you have a high-quality video of your product, then that’s great. You can use your own video clips and plug them into the professional-looking video templates, too. At the end of the day, it doesn’t matter how you create your video ads. The only thing that matters is that they look incredibly high-quality.

Excellent Brand Reputation

Producing high-quality video ads equates to presenting high perceived value to potential customers. When customers perceive your product or offer to have high value, they are much more likely to reach for their credit card. Generally, the first interaction a potential customer has with your business is through an ad. You need to hit this first interaction out of the park, and inVideo.io will set you up with the tools to do just that.  

Consult With the Pros 

Man learning about ecommerce online through videos and articles

It’s my hope that you will be able to take the information presented here and implement it into creating your own scroll-stropping video ads for your ecommerce business. If you feel like you need a little more guidance in setting up your own profitable ecommerce business, feel free to reach out to us today. At Ecommerce Empire Builders, we can help you build, launch, and scale your own profitable dropshipping business. To get the ball rolling, sign up for access to our exclusive free webinar today. Be sure to check our YouTube channel for even more free resources and insights into the dropshipping industry. Remember, your empire starts now! Tagged : / / / /

How to Automate Ecommerce Email Marketing and Sell While You Sleep

Welcome back, Empire Builders! Today we’re going to go over how to make sales while you sleep. Most people who start dropshipping think the only way to do that is to drive more advertising. Today, I’ll be showing you a completely different strategy. With a solid understanding of how to automate ecommerce email marketing, you get more ROI for your time investment. I’ll also go over how to set your business up in a way that doesn’t require spending more on ads. This will allow you to make money 24/7, even while you sleep.

What You’ve Been Missing About How to Automate Ecommerce Email Marketing

Most of you are driving traffic to your site and then relying on people to make a purchase on the spot. There’s no follow-up sequencing in place. I don’t mean retargeting campaigns. I’m talking about email marketing

There should be consistent emails going out to both customers and leads convincing them to make a purchase.

When you drive traffic to your site, most people aren’t going to buy right away. While they’re on your site, though, they give you their email address. Then you can send follow-up emails to bring them back to complete their order. That’s called the abandoned cart sequence. Many of you are doing this part right. The part you’re missing out on are the ones who do make a purchase. What you should do is have something else to sell them afterward and send emails to them, too.

Screen grab showing the missed value of marketing to customers

These are what I call money lines. They’re small things you can do that make a drastic difference. The best part is that you only have to set it up once, and it immediately starts increasing revenue and working for you. So, let’s go over, step-by-step, exactly how to automate ecommerce email marketing.

1. Set up ActiveCampaign 

To put this together, we’ll be using ActiveCampaign. There are plenty of other email marketing providers out there. But personally, I’ve been using ActiveCampaign for years, and I love it. I can’t recommend it enough. If you use our affiliate link to purchase ActiveCampaign, email [email protected] afterward. As a way of saying thank you for supporting the channel, we’ll give you 8-figure funnel templates, all the emails written out, and everything you need to plug and play with this yourself.

When you go into ActiveCampaign, you’ll want to start by creating lists. On the sidebar to the left, click “Lists” and add a new list for non-buyers. Then create another one for buyers. No matter which platform you’re using for your business, they all integrate well with ActiveCampaign. So, go to your ActiveCampaign integration and add anyone who hasn’t made a purchase to your non-buyers list and anyone who has made a purchase to your buyers list.

Then, I like to take it a step further by going to contacts and adding tags for buyers and non-buyers. After the initial setup, your integration will allow you to set it so that visitors automatically get tagged when they join and either make or don’t make a purchase. Keep it simple and organized to get the most out of it. Once you do this, it’s on autopilot.

2. Create Your Email Types

There are two kinds of emails you can send in ActiveCampaign: broadcasts and automations. 

The first type is broadcasts for promotions. This is under the “Campaigns” tab on the sidebar. If you click “Create your first campaign,” you can make a standard one called “Promo [Date],” and next, it will ask which list you want to send it to. Click on non-buyers. 

After that, you can choose one of the templates and just fill out the subject and body using the templates we’ll give you so that it’s all done for you already. That’s all you have to do to send emails out manually with ActiveCampaign.

The second type is automations. This is going to be very similar to campaigns. Go under “Automation,” choose the option to start from scratch, and create. Then you’ll see it on your dashboard with a red dot, meaning it’s inactive until you’re done setting it up. On the right side, you’ll see how many people are in the automation, how many emails or “campaigns” it has, and the “Goals” button.

3. Set up an Automation for Your Non-Buyers

Screen grab of how to create lists and actions in Active Campaign

Let’s get into the technical steps for automating your process. First, go into your newly created automation and start by naming it “Non-buyers” to make it easy. Then click “Add a start trigger,” make it “Subscribes to list,” and select the non-buyers list. 

Then, since you probably have abandoned cart emails, add a wait time of 3 days. After that, click “Add” again, navigate to “Sending options,” and add an email. Name it “Email #1.” 

Now you’re ready to actually create the email content. I usually start from scratch instead of using the templates found in ActiveCampaign. You can then use the email templates we’ll send when you use our link to sign up. 

Choose another waiting period of one day, and then add another email. This will build a continuous chain of emails. You can’t have too many emails here. You don’t have to send one every day, but if you have three or four months of emails two or three days apart, you’ll vastly increase your likelihood of converting the leads. Even if you’re just starting, have at least five emails over a week or two. Focusing on converting your non-buyers will really make your email list work for you and grow your business into a full-time operation.

3. Set up an Automation for Your Buyers

Now that you know how to automate ecommerce email marketing for your non-buyers list, go through the same process for your buyers list. The first “yes” is the hardest to get. So once you have that, it’s much easier to sell to your buyers. 

This time, as you’re creating your list, name it “buyers list,” and wait at least five days (or more if you want them to receive the product before getting any follow-up emails). Then start adding those free emails we gave you. Again, there’s no limit to the number of emails you can add.

Learn More About How to Automate Ecommerce Email Marketing and Grow Your Dropshipping Business

Dropshipper working hard to create his templates and automations

If you want to learn more, sign up for my masterclass where I’ll teach you how I made a full-time income online with a 5-page funnel — without touching a product, building a site, or investing in ads. I’ll even give you the $100k funnel template free, just for showing up! Get ready to build your empire. Tagged : / / / /

The 17 Dropshipping Secrets You Need to Know

Empire builders, you already know that building a successful ecommerce business takes serious work and continued effort. While hard work is a necessity, I have found some helpful dropshipping hacks throughout my years in the industry. If you want to find success faster, you need to start implementing the seventeen dropshipping secrets that I’m about to lay out in your dropshipping business today.

These secrets will help you achieve more, convert at higher rates, and earn more sales nearly the minute you start implementing them. Read on to learn more about these seventeen dropshipping secrets and how you can start using them for your benefit today. 

The Ultimate List of Dropshipping Secrets 

Over the last few months, my team and I have been doing a ton of research. We’ve been split-testing funnels, trying to find what works and what doesn’t. We’ve been through the learning curves already and can help you cut yours in half by providing you with our findings. If you don’t start utilizing the seventeen key dropshipping secrets we discovered through our research and testing phases, you are simply leaving money on the table. The following are the top seventeen dropshipping secrets that have proven useful in all of our ecommerce endeavors at Ecommerce Empire Builders. 

1. Use Better Background Images 

To bring legitimacy to your business and funnel, you need to be using high-quality background images. A few years ago, I would have told you that your funnel’s background doesn’t matter. However, the industry is changing, and you have to adapt your strategies to thrive. Through extensive testing, we have found that high-quality images increase conversions, especially with cold traffic. Implementing high-quality images in your funnels is a simple way to build an emotional connection with your potential customers. You can even use stock photos — just make sure they are copyright-free.

2. Don’t Sell Boring or Mundane Products 

If you want to be successful in the dropshipping industry, then you can’t sell boring or mundane products. Your product has to stand out. 

You also have to create a reason for a customer to buy from you instead of somebody else.

Remember, you can sell spatulas, but your spatulas have to have an element that separates them from the competition. Whether that’s a cool handle or a cool two-in-one kitchen gadget, you need something that separates your product and makes the customer feel like they just have to have it. 

3. Implement an Order Bump 

screengrab of a tip for position effective order bumps

Order bumps are a must in the world of funnels. Every one of your funnels should have a pre-purchase upsell available to the customer. Have the offer listed right above the checkout or ‘complete order’ button. 

An order bump is simply an easy toss-in item that increases the order value. Think of persuasive offers like expedited shipping or information products when creating your order bumps. 

4. Offer Deals and Discounts 

Every high-performing funnel has a deal or discount available to the customer. You need to grab the customer’s attention and give them a reason to buy from you. Think about creating offers like “Free Plus Shipping” deals or 50% off discounts. 

5. Invest in Testing 

If you want to gain traction in the ecommerce industry, then you have to be willing to put a little skin in the game. You need to invest in testing. This means you need to allocate around $250 (or more) to ads on whatever new offer you come up with. 

You will use this budget to create split tests and run multiple ads on the same offer for at least a five-day period. This will allow you to test out different audiences and discover where the sweet spot is with the new offer.

6. Have Upsells in Your Funnel 

Having upsells in your funnel is a must, no matter what type of software you’re using. Don’t overcomplicate the upsell strategy. If you’re selling fishing lures in your front-end offer, don’t try to sell the customer a fishing rod as the upsell. Offer more fishing lures as the upsell because you already know this is an item that the customer is interested in purchasing. 

7. Automate Your Orders 

I always see too many people wasting time on fulfilling orders. A simple way to give yourself more time to create better offers and higher converting funnels is to automate your order fulfillment. Always look to outsource parts of your business to give yourself more time to work on the things that really matter. Investing in Dropton or some other way of automating your orders would be a wise investment. 

8. Integrate Paypal into Your Funnel 

You need to have PayPal or some easy and reputable payment system integrated into your funnel. Having the PayPal logo on your funnel automatically increases your credibility to the customer. Funnelish is a great resource when it comes to integrating PayPal into your funnel. 

9. Utilize Funnel Cloning Software 

Funnel cloning software is another must-have for every ecommerce business. Super Cloner, a software tool that allows for funnel cloning, helps you find proven funnel templates that work. This is an easy and efficient way to build your own funnel — just start borrowing elements from funnels that have already proven to be successful. You can find a template you like and then put in your own copy, images, and offers. 

10. Use the Facebook Ad Library to Your Advantage 

screengrab of a tip for how to use Facebook Ad Library

Before you run ads to any of your funnels, make sure to use the Facebook Ad Library to your advantage. Go to the ad library and see what kinds of ads your competition is already running. This will give you a good indication of the types of ads that are already working with your ideal customer. You can also take inspiration from these ads and create your own. 

Remember, don’t plagiarize these ads. I recommend reading the book Steal Like an Artist to understand how to properly take inspiration and create your own winning ads. 

11. Show Multiple Products in Your Ads 

Another great strategy to implement in your ads is showing multiple products in one ad. By this, I mean showing the same product being used by multiple people in the same ad. Creating ads that show friends or family all using the same product creates a reason for your customer to buy multiple units of the same product once they enter your funnel. 

12. Show Multiple Products in Your Landing Pages 

It will also be to your benefit to show multiple units of the same product on your landing pages. Keep your landing pages congruent with your ads, and give the customer a reason to purchase multiple units. 

13. Use the Word “Free”

The word “free” is very powerful in marketing. This word needs to be in your funnel. It doesn’t matter whether you create “Free Plus Shipping” offers or free information products — you just need to have something in your funnel that is FREE to the customer. This will automatically result in higher conversions within your funnels. Check out the book Words That Sell by Richard Bayan to understand all the proven marketing words that lead to higher conversions time and time again. 

14. Put Testimonials on Your Order From 

Placing customer testimonials on your order forms is a simple way to add legitimacy and quality assurance to your business and products. Highlight other people finding success with your products, and use that as a selling point for other potential customers. 

15. Provide Deep Discount Offers 

Remember that if you have a high ticket item, you need to offer free shipping or deep discount offers with that product. You need to give customers an incentive to go ahead and purchase that higher ticket item today. 

16. Enable HTTPS/SSL on Your Funnel Pages 

Dropshipper ensuring that their sales funnel is secure

The best way to make your funnel and ecommerce business be seen as more legitimate is to enable HTTPS/SSL on your funnel pages. If a customer gets a notice that your website is not secure, then there is no way they are going to buy from you. This is a simple switch that will yield big results for your business. 

17. Use a Simplified Design Within Your Funnels 

The last of our dropshipping secrets that you need to utilize is to have a simplified design within your funnel. Never overwhelm the customer. Tell the customer what they want by providing a simple offer with a simple design. Simplicity will bring high conversions to your ecommerce business. 

Consult With the Pros 

Implement any one of these seventeen dropshipping secrets in your ecommerce business today to yield some serious results. If you feel like you need more guidance on implementing these secrets into your business or if you’re looking for more help on setting up your own profitable ecommerce business, then feel free to reach out to us today.

At Ecommerce Empire Builders, we can help you build, launch, and scale your own profitable dropshipping business. To get the ball rolling, sign up for access to our exclusive free webinar today. Be sure to check our YouTube channel for even more free resources and insights into the dropshipping and ecommerce industries. Remember, your empire starts now! Tagged : / / / /

Q4 Dropshipping Blueprint: Handling Peak Shopping Season the Right Way

Welcome back, Empire Builders! Today, we’ll be talking about the current fourth quarter (Q4) peak holiday shopping season. It’s the most important time of year because it can represent 60%-70% of annual sales. In a recent Q&A-style Dropshipping Council meeting on the subject, some heavy hitters in the ecommerce space shared a lot of extremely valuable advice, so I’ve decided to share it with you. I’m really excited, so let’s jump right into the most useful advice we had for you on the topic of managing your Q4 dropshipping the right way!

How Do You Do Q4-Specific Product Research? What Niches Do You Focus On?  

What makes a good gift – toys, jewelry, etc. – is going to be, more or less, the same every year. The specific products change, but the kinds of products mostly stay the same. Kid-related products always perform well. Adult-driven hobby niches like fishing or painting are great. People often gift supplies for a loved one’s hobby for the holidays. According to my data, the pandemic is causing a rise in people doing solitary hobbies.  

How Much Time Do You Spend Testing Old Winners vs. New Trends in Q4 Dropshipping?

Happy young woman relaxing at home and online buying Christmas presents on laptop.

We work with both. We often prefer unsaturated products to raise the odds of ending up with the biggest market share. Common items always do well, too, but more competition can mean less profit. Also, instead of focusing on new customers, optimize the leads you already have with email marketing. If you don’t use your list, it’s like throwing away free money.

What Strategies Do You Use to Survive Increasing Q4 CPMs?

Use all your lists and user data to drive sales. It can generate more money than cold traffic campaigns. Theme your ads to the holiday or sale event, like Black Friday, to generate excitement. With so many people selling the same products, it’s how you market them that counts.

Constantly trying to lower ad cost causes inconsistency. Instead, increase what you can afford by ensuring AOV is 2.5x product value. Subscriptions are great, too, because they allow for automatic recurring purchases without additional ad spend. Focus on lifetime value, as well. A customer that costs $60 to get might be worth $500 over six months.

Do You Focus More on Pre-Purchase or Post-Purchase Upsell to Increase Average Order Volume (AOV)?

The first yes is the hardest to get; it’s all uphill from there. So post-purchase upsells are generally easier. Right after a purchase is when the customer trusts you the most, so it’s the perfect time to upsell. With tech products, suggesting they upgrade to the latest version at checkout works well.

What’s Your Go-To Q4 Dropshipping Ad Scaling Strategy?

screen grab of video conference while discussing ad scaling strategies for Q4 dropshipping

There’s nothing better than manual bidding to scale quickly. Extreme variation works well on Facebook, so we use four pieces of creative per ad, minimum. Once a product tests well, multiplying the types of creative gives Facebook plenty of options for the ad. Once you have 500-1,000 purchases, targeting everyone 25+ in the US or in the top 5 countries age 21-65, for example, can be very profitable.

How Much Do You Focus on Advertising Outside Facebook?

Use the platforms used by your target customers. Keep your audience in mind and meet them where they are. While Facebook, Google, and YouTube work for pretty much any audience and niche, Facebook is best for scalability.

Do You Run Active Lead Generation Email Campaigns?

There’s more than one way to do it. Email marketing campaigns that focus on generating excitement and offering deals are great for Q4 dropshipping. You can also get subscribers to recruit three people each for a chance to win store credit or run a paid ad campaign to get people to opt into Black Friday sale emails. Remember, email marketing is very successful, but you need a solid offer. You need to be unique and enticing. Employing urgency and scarcity are very important and really work.  

How Much Do You Focus on Messenger, Text, and Web Push Marketing?

SMS can be successful for upsells and increasing customer lifetime value. Push, SMS, and Messenger help with abandonment recovery. Also, Messenger works best for cold traffic.

What Back-End Logistics Issues Do You Pay Attention To?

man receiving a package he ordered online on time for the holidays

Have your products in mind as early as possible, double-check with your suppliers, update agents on what you’ll be doing to get everyone on the same page, and talk to a fulfillment center. Even if you don’t use one yet, have one lined up in case you need them. Get everything organized well in advance. Some of us plan our whole year around Black Friday and Cyber Monday due to exceptionally high sales volumes. Logistics and customer service are the hardest part, so it’s important to think far ahead and have extra inventory ready.

You don’t want to ruin someone’s Christmas, so have a cutoff date when you stop selling to make sure you can deliver it before the holiday. If you don’t do this, expect returns and bad reviews. Build a team now, even if you think you won’t need one. Start making sure your processes are optimized, such as by having good email response templates ready. Q4 is always a high-volume time. But due to COVID-19, this one is going to be even more intense.      

How Should You Start Planning Q4 Dropshipping?

Find a specific problem to solve rather than a product to sell. Also, stand out by offering extras like PDF guides. Ask yourself, why should they buy from me over Amazon? If you research your niche well, know the terms, and have a deeper understanding of the niche or the customers’ needs than the competition, you’ll be trusted more.

What Are You Doing Differently or Improving This Year?

We definitely need to do better with logistics. We recommend that you don’t overreach. Set a goal and once you hit it, stop. Deliver what you promise on time to avoid unsatisfied customers.

To get the rest of the insights we discussed, watch the full discussion on YouTube. To learn even more, sign up for my masterclass where I’ll teach you how I made a full-time income online with a 5-page funnel — without touching a product, building a site, or investing in ads. I’ll even throw in the $100k funnel template FREE just for showing up! Get ready to build your empire. Tagged : / / / /

How to Protect Yourself With an LLC for Your Ecommerce Business

Empire builders, you already know that there is a lot to learn when starting your own ecommerce business. While there are many important details you need to learn to create a successful dropshipping business, the most essential element to understand is the importance of an LLC for your ecommerce business. 

A properly set up LLC will save your business so much money — money that can be reinvested into the business. I have an LLC set up for my business and have already been able to save millions of dollars through the taxation benefits it provides. Read on to learn more about LLCs and how you can utilize one to save money in your own ecommerce dropshipping business today.

What Is an LLC? 

An LLC, or limited liability company, is a form of a private limited company in the United States. It is essentially a business structure that enables the owner of a business to not be personally liable for the company’s debts or liabilities. This is a wonderful thing. An LLC doesn’t just allow business access to a number of money-saving tax codes. It also creates a protective barrier between you and the customers of your ecommerce business. 

There are also a number of different types of LLCs. They range from S Corp to C Corp to Partnership to Sole Proprietorship. There are a ton of free resources available on the internet for you to learn more about these different types of LLCs. You can also talk to qualified professionals like Prime Corporate Services to learn more about LLCs and business tax planning. These are the guys that helped me set up my LLC. They also helped teach me about the best tax planning options for my business. 

You will definitely want to reach out to them when you are starting the process of creating your own LLC. Their guidance helped me understand how I can use the tax codes to benefit my ecommerce endeavors. 

An LLC for Your Ecommerce Business Will Create New Opportunities

dropshipper discussing taxes and business finance with a professional

Now you know what an LLC is, but you’re still wondering if you really need one for your ecommerce business. Let me tell you — an LLC has the power to completely transform all of your ecommerce endeavors for the better. An LLC for your ecommerce business will give it a multitude of benefits and opportunities that you simply won’t be able to access without the creation of an LLC. Before I filed for my own LLC, I was wasting so much money in taxes each year. This was money that I could have been using to invest more in my business. If you’re making this same mistake right now, you have to take the actions necessary to create your own LLC today. 

Once you have your own LLC for your ecommerce business, your company will be given an EIN. This number is similar to a social security number given to individuals. With your business’s assigned EIN, you can set up separate bank accounts and credit cards that don’t link to your personal accounts. 

This is a huge protection that you need to take advantage of. 

If you were to sell a product from your business without having an LLC in place and a customer got sick or hurt from it, the customer can come after you directly. With an LLC, they sue your business instead of you on an individual level. This ensures that your personal assets and livelihood will remain protected throughout all of your business endeavors. I’m not telling you any of this to scare you, but rather to help you transform your business, protect your livelihood, and help you see the multitude of opportunities that an LLC can provide to your ecommerce business. 

Everyone Should Have a Business 

screenshot about business expenses and using business credit cards to organize write-offs

My final push to get you the benefits of an LLC for your ecommerce business is to highlight the many tax benefits you will access. The United States tax codes were essentially created for business owners. The idea is that business owners help to create jobs and employ citizens. This process stimulates the U.S. economy. 

Therefore, to help business owners boost the economy, the government has created a number of tax codes to benefit business owners. For this reason alone, I believe everyone should have some type of business. Even if you are happily employed, I encourage you to start some type of side business. Business owners have over 250 kinds of expenses that they can write-off. Employees simply do not get these benefits because they have no expenses for their job. The only way to tap into these benefits is by creating your own business.

Some of the top write-offs I utilize in my ecommerce business are business meals, travel expenses, computers, phone, internet, consultants, courses, and training. I even rent out a room in my house to my business as I use it for my office space. Essentially, nearly anything that is bought for the business can be written off as an expense. To get a clearer picture of what you can write-off for your business, check out the IRS’s resources for small businesses. Also, talk to tax professionals like Prime Corporate Services. At the end of the day, these tax codes are here to help business owners. You can either use them to your advantage or let them work against you. The choice will always be yours.  

Consult With the Pros 

man running his own side business at home

I hope you will be able to take the information presented and implement it into your own ecommerce business. If you feel like you need a little more guidance in setting up your own profitable ecommerce business, then feel free to reach out to us today. At Ecommerce Empire Builders, we can help you build, launch, and scale your own profitable dropshipping business. To get the ball rolling, sign up for access to our exclusive free webinar today. Be sure to check our YouTube channel for even more free resources and insights into dropshipping. Remember, your empire starts now! Tagged : / / / /

Free Step-by-Step Dropshipping Business Course: How to Build a $10K/Month Business

Welcome back, empire builders! Today I’ll be giving you a FREE step-by-step dropshipping business course. It’s the perfect guide for going from beginner to $10K/month dropshipping business owner. Let’s get started.

Finding a Niche

The first step in this step-by-step dropshipping business course is zeroing in on a niche. You can’t go wrong picking a hobby niche because they’re full of passionate people who put a lot into their hobbies. Also, they’ve been around for a while and have proven to be stable. 

Start by searching “list of hobbies.” Spend some time looking into different ones. Don’t spend too much time on it, though. You can’t pick a bad one, so whichever one interests you will work. If you go with something you don’t like, then your business will feel like a chore, so choose something that you at least somewhat enjoy.

Validate Your Niche

screenshot of analyzing a trend on Google Trends

As an example, I’ll use scrapbooking. Familiarize yourself with your niche a bit. Learn the mechanics of it and the mindset of participants. Some great ways to do that include:

  • Checking Wikipedia
  • Joining Facebook groups
  • Watching YouTube videos
  • Finding relevant influencers

Next, I’ll type “scrapbooking” into Google Trends to find the search volume. You want something with a steady line rather than a large dip in interest. That’s the difference between a trendy fad and an evergreen hobby. If the graph is over the 50 mark and more or less straight over the past year, it’ll work. Then, do some Amazon research to make sure there’s not heavy brand loyalty. Also, make sure there’s a variety of products – both physical and informational – along with many buyers, sellers, and advertising opportunities.

Finding Products

Next, I find potential products. I look for:

  • Frontend Products
  • Two Free Bonus Information Products
  • Two Upsell Products
  • Subscriptions

The Frontend Product

I use Amazon and other tools to see what people are selling. Ecomhunt is a great way to search for products for free. I type in scrapbooking and see what comes up. Immediately I see some metallic markers that came up on Amazon. That probably means they sell well.

Next, I go to AliExpress and search for scrapbooking to see if those same markers come up. They do, so I check the price and compare that to the Amazon price. The profit margin doesn’t need to be huge. I’m not going to overthink it — I’m just going to pick the markers as my frontend product.

Choosing the Right Supplier

Next, I’ll search “metallic markers” on AliExpress to find the best price. I found a supplier that has a better price, good sales, and product variation. I want to validate that they specialize in a similar arts and crafts niche, so I’ll start by checking their feedback ratings. Above four and a half is ideal. Next, I’ll see if they have more products in the niche, so I can use the same supplier. It might take time to find one, but it’s worth it. If you have to use more than one supplier, that’s fine, though.  

Upsell Products

screenshot of completing a product offer outline

The marker supplier has two kinds of markers: thin- and thick-tipped. I like to use that kind of variation to upsell since customers are likely to want the second type, too. The next thing I look for is a similar product or an accessory. The supplier has a canvas marker case. It’s perfect for upsell number two.

Free Bonus Information Product

This is a unique step in my step-by-step dropshipping business course, but informational products matter. This will come free with the purchase to sweeten the deal. Google “scrapbooking PLR” (private label rights) to buy the rights to existing information products. I usually use the PLR Store. All you have to do is add better font and some nice images to make it look presentable. I found one right away with 62 pages for only $6. I’ll just use two basic chapters, not the whole PLR. I try to pick sections about the biggest pain points.   

Subscription

Subscription offers are great sources of recurring revenue. Look for something that people in your niche will need a steady supply of. In this case, stickers, washi tape, and other supplies are good options. I like to add in some information products, too, so I’ll include page layouts. I aim for at least $24.97 a month, but base your prices on what makes sense for your niche. The goal is a 50% profit margin while doubling the customer’s value. So, if you charge $20 a month, spend $10 or less while providing $40 of value to make the subscription worth it.

Business Essentials in This Step-by-Step Dropshipping Business Course

Now we’ll get into business essentials: your website, funnels, etc. Let’s start at the beginning.

Picking a Domain Name

Using relevant niche terms makes me seem like part of the community and helps people find the site since they’ll likely use similar search terms. I’ll Google “scrapbooking terms” and look for a list or blog post to reference. I like to use fun, hipster names since they seem to perform well. Quickly glancing at the list of scrapbooking terms, I see cropping and cutting, so I’ll use CropAndCut.com. It doesn’t need to take hours. Don’t overthink it.

Google is the best place to buy domains and emails because it’s cheaper and gives you Gmail access. When buying domain emails, [email protected] keeps it simple.

Payment Processor

Once you have your domain and email all set up, you can sign up for Stripe for free. The application process is simple, and it’s the best way for beginners to get started.

Building Your Website

ClickFunnels has templates to build your site quickly and easily. Don’t change the page layouts; just edit the pages with relevant images and text. Use similar Amazon product pages for inspiration. Don’t plagiarize; just take ideas from a few and combine them into original copy. If you want to create a logo, you can do that quickly in Canva, but you don’t need one. For testimonials, use the AliExpress reviews.

The great thing about ClickFunnels is how much you can do. For example, you can send automated emails. If someone opted in but didn’t buy, you can follow up with an email automatically. Also, when someone makes a purchase, they’ll be prompted to add the upsells.

The Bottom Line of This Step-by-Step Dropshipping Business Course

man working from home on his dropshipping business

That’s it, guys. It’s that simple. Just don’t overthink it. If you want to learn more in-depth tactics than I go over in this step-by-step dropshipping business course, then sign up for my masterclass, where I’ll walk you through the process in even more detail. Tagged : / / / /

Top 3 Online Businesses for Beginners to Start in 2020

Hey, Empire Builders! In this article, we’re going to talk about the three best online businesses for beginners to start in 2020. I wanted to go over the top online businesses that anyone can start without a huge investment or any experience. While some online businesses for beginners require a massive budget with substantial overhead costs, some need a much smaller investment. Those are the ones we’ll be talking about today.  

1. Ecommerce and Dropshipping

This is my favorite option. It’s the best business for beginners because of the low risk involved. If you don’t know, ecommerce and dropshipping are terms for selling products online that your supplier sends to the customer, in exchange for a cut of the profits. It’s that simple. Dropshipping allows you to cut the usual costs for inventory and shipping.

For example, with my dropshipping business, when someone buys something from my website, the supplier is notified and they ship it out. I never even see the product in person. It’s just my job to sell it, the supplier does the rest, and I make a cut of every sale. 

It costs as little as $250-$500 for ads to get started. That may seem like a lot, but it really isn’t considering that it’s your cost for starting your own business and gaining financial freedom. This is pretty much the lowest start-up cost you’ll find. It’s going to take an hour or two a day to learn enough to be successful. But the more you invest, the more you get out.

How to Start an Ecommerce or Dropshipping Business

Beginner dropshipper starting his business at home

You need to pick a product and make sure it’s something people want. Google “list of hobbies,” and nearly everything on that list is a good choice. The best advice I can give you is to choose something you genuinely enjoy and find interesting. That’s the difference between waking up every day excited to get to work and being stuck in a daily grind.

Once you pick a hobby — gardening, for example — go to Amazon and search it. You want to sell what people are already buying. Remember KISS: Keep It Stupid Simple. When you look through the results, there are a number of physical and digital products. That’s how you know it’s a good niche with multiple options.

Pay attention to the “frequently bought together” section, which tells you what else you can sell and each product’s rank. If the ranking is under 20,000, then that tells you there’s a demand for it. Going to AliExpress will then show you how many units are sold, and you can find a supplier with a cheap enough per-unit cost to make you a good profit. While dropshipping is one of the best online businesses for beginners, it’s not just for beginners. As you learn, you can scale up your business and create multiple businesses.

2. Selling Digital Products

screen grab about how to create and market digital products

This includes courses, PDFs, and other digital media. The profit margins are high because it doesn’t cost money to make, so it’s pretty much 100% profit. While it doesn’t take a large monetary investment, you have to invest a lot of time into it. You must position yourself as an expert that people trust so they’ll want to learn from you, and that can be tricky if you’re just starting out on online businesses for beginners.

If you want to sell high-ticket digital products ($1,000+), you’ll need to create free content every day to show your expertise, entice them to learn more, and build that trust. If you’re selling cheaper digital products ($5-$50), then all you need to do is add value by solving a problem.

As far as the budget for this, if you’re working on the lower end of the price range, you can advertise for free. If you’re going to use ads, though, I always recommend a $250-$500 minimum.

How to Start a Business Selling Digital Products

Again, take advantage of Amazon. When you type in the example niche — gardening — you’ll see many books available. You can also sort by category for books if you don’t see any pop up immediately. You can do the same for video content.

This provides a clear picture of what information products are being purchased and what problems they try to solve. First, decide on your price point, which should generally be $5-$50 or $1k. This will help you determine what kind of informational products to look into creating. This can range between a short how-to guide and an in-depth video course.

Udemy will give you a better idea of in-demand courses. Type in gardening again; there’s a lot to choose from. The course description will tell you what people are learning. You can sell courses here without spending ad money, too.

If you want to sell text-based information products, you can write your own or go to The PLR Store to buy one. You can buy the rights to content and sell it, make improvements, whatever you want. If you type in gardening, you’ll find a pack of articles on low maintenance gardening, something you can sell for $10+ while only paying $5.99. Dress it up with images and fonts to make it look worth the money. Then you can sell it on ClickBank without paying to advertise.  

3. Affiliate Marketing

Shopper reading content from an affiliate marketer

One of the most popular online businesses for beginners is selling products for someone else and making a commission for every sale — that’s affiliate marketing. This is especially easy if you already have an audience from another business or website where you can promote products. Then this is a no-cost way of making money/ If you only promote products with a good reputation that work well and add value, then it’s also risk-free. If, however, you use your business platform to promote a product to your audience that’s of poor quality or doesn’t work, then you’ll lose trust and business. So, make sure you’ve tried it and really want to recommend it.

How to Start an Affiliate Marketing Business

ClickBank can help with this too. Use their navigation bar to find products you’d want to sell. Let’s use gardening again. Once you find one you want to sell, click promote and you’ll get a custom affiliate link. It’s that simple. Don’t forget to buy and test the product first before endorsing it. Then all you have to do is drive traffic to their site, and when someone buys something, you earn a commission.

Remember…

The great thing about these online businesses for beginners is that they work well together, too. Maximize your profits by integrating them into one business model. If you want to learn more and make more, sign up for my masterclass, where I’ll teach you how I made a full-time income online with a 5-page funnel — all without touching a product, building a site, or investing in ads. I’ll even throw in the $100k funnel template FREE just for showing up. Get ready to build your empire! Tagged : / / / /

How to Handle Dropshipping Refunds and Chargebacks

It can be a pain to deal with dropshipping refunds, chargebacks, and exchanges. But it doesn’t have to be as painful if you have a process in place. Build out standard operating procedures so your team knows how to handle dropshipping refunds and chargebacks. Follow these steps, and you’ll be able to simplify the process:

  1. Assess the situation.
  2. Address the situation.
  3. Document the situation.

Here we’ll go over each of these steps and show you how you can incorporate them into a consistent, reliable process for dealing with product refunds, exchanges, and chargebacks, which can give you more time to spend on building your dropshipping business. We’ll also provide you with some free template examples for your business that can help you get started.

Assess and Address the Situation

Both assessing and addressing the situation can be lumped together in the same step, as you kind of need to do both at once. While there are multiple issues that can arise, the most common problem you’re likely to come across in ecommerce is how to handle dropshipping refunds.

Does the Customer Want a Refund?

Screengrab of a refund decision tree

If a customer is looking for a refund for a product, make sure you have a return policy that details how refunds work. You should have both a customer-facing policy and an internal policy for how to handle dropshipping refunds step by step. You have some freedom when it comes to how your refund policy works.

When to Give a Full Refund

You could simply give the customer a full refund without question and let them keep the product, which is often the best solution if you want to avoid the potential headache of dealing with angry customers who aren’t worth the effort. Sometimes you may encounter customers who are simply impossible to please, in which case giving them a full refund can help you redirect your time and energy to more important matters.

Give a Refund with a Product Return

While giving a full refund might be easier to do with less expensive products, you could suffer more losses if you give a full refund for a premium-priced product. The best way to keep the customer happy with the refund without hurting your business in the process is to offer a refund in exchange for returning the product to a P.O. box or warehouse.

Incentivize Customers to Avoid the Refund

Giving a full refund might be ideal if a customer is angry and you’re unlikely to change their mind. But there are some instances when you may find that a customer can be persuaded to take back their refund and keep the product. The fact is that oftentimes it isn’t the product that customers are unhappy with when seeking a refund — they’re unhappy with a lack of effective communication

Here is where it’s best to empathize with the customer and understand their situation. If you can make the customer feel understood and provide an offer such as a free information product or discount, then the customer will be more forgiving and be more willing to hang on to their purchase.

Offer a Partial Refund With Incentives

You also have the option of offering a partial refund, along with incentives such as free information products for which you would normally charge, which can help you save more money while working to keep the customer happy with the outcome. For instance, you might offer something like a 35% refund for the inconvenience along with a free resource that would you wouldn’t typically give away. This is likely to leave the customer even more satisfied, considering they get a partial refund, they can keep the product, and they get bonuses on top of that original purchase.

Is the Customer Submitting a Chargeback?

Screen Grab of How to Deal with Chargebacks

Customers may inadvertently charge their credit cards as they forget what they’ve purchased and subscribed to over time. It can be easy to lose track of what you’re buying online. So keep in mind that the occasional customer may submit chargebacks if they forget that they made a purchase and no longer want it. 

Unfortunately, many people also take advantage of chargebacks in an attempt to get products for free. So you’ll need to be aware of this potential issue as you develop and implement chargeback processes.

If a chargeback is submitted, you’ll want to assess and address the situation accordingly. Follow these steps:

  • Check to see if the product shipped.
  • Make sure you have the tracking information for the order.
  • Gather all evidence, including tracking, billing, shipping, and email communication that a platform like Stripe or PayPal may request.

If you can submit all the necessary information to support you in the event of a chargeback dispute, the simple truth is that you will win. If you can prove that the product shipped and you can submit all the tracking details, billing information, and email correspondence in an organized PDF or another document that supports your argument, you will likely win a majority of these disputes. You can then recycle that template and use it for future chargebacks.

Document the Situation

You should always maintain proper recordkeeping in any situation, whether it’s for a refund, chargeback, or exchange. Even if you have a good understanding of how to handle dropshipping refunds and chargebacks, people who work with you may not; different customer service teams do things differently. You need to maintain cohesion across your entire company with processes and systems, which good documentation can help achieve.

Use Email Templates

One way to keep customer service consistent, regardless of the situation, is to create email communication templates that employees can use. Send these to your teams, and you’ll be able to provide the same response to customers in similar situations. This will prevent the customer from encountering inconsistencies when communicating with your business. 

Create Chargeback Templates

Knowing how to handle dropshipping refunds isn’t enough. You also need to have a plan for chargebacks. To efficiently handle chargeback disputes and make evidence-gathering easier for your team, create chargeback templates as PDFs or other formats that make it easy to organize and present proof of shipping, tracking and billing information, and email communications when attempting to win a dispute.

Record Loom Videos

Business owning creating standard process documentation for refunds and chargebacks

Another way to show your customer support teams precisely what to do in any given situation is to create Loom video recordings. Loom makes it easy to record your screen and voice. You can use them to create helpful in-depth training videos that illustrate various procedures. Your employees can then watch these videos whenever they need to and learn about your processes. Then, you won’t need to walk each new employee through the process.

Template Examples You Can Use

If you want to get some ideas for what to include in the templates to share with customer service teams, then you can implement some of the following.

Here’s an example template that you can use as an initial reply to a customer inquiry:

Hey! So because our [X] ship directly from our overseas factory, shipping can sometimes take a little bit longer! You should have your [X] within the week. Please let me know if you have any other issues!

Thanks!

For a second reply after the customer responds, you can send the following:

Hey, we do apologize greatly for the delay. We had such a large influx of orders that it backed up our factory. If you do not have your [X] in the next 4-5 business days, please let me know. We will issue you a full refund along with getting you your [X] for free.

Thanks!

If the customer is still not satisfied, then you may need to reach out once more. You can send them this third reply:

We just refunded you your full purchase price. Again, we are really sorry about all this confusion. You will still be receiving your [X] — it just may take a few more days. Again, we are hugely sorry about this.

Thanks!

These three simple templates can help you figure out how to handle dropshipping refunds. Even better, the templates help your team consistently communicate with customers to ensure satisfaction.

Want to learn more about processes and systems about how to handle dropshipping refunds and chargebacks? What about every other aspect of your dropshipping business? If so, then check out our free Ecommerce master class, where you’ll learn everything you need to know to become a successful dropshipper and provide exceptional customer service. Tagged : / / / /

Dropshipper’s Guide to Hiring a Virtual Assistant

One of the key elements of a successful dropshipping business is a stellar customer service team. Hiring a virtual assistant to handle customer questions and concerns can give you more time to spend on less routine matters. You can run your business more efficiently while keeping customers satisfied. To help facilitate this, it’s important to find the right virtual assistants to add to your team.

The Key Components of Good Customer Service

If you want to provide the best possible customer service and win consumers over, you need to have certain standards in place. If you don’t set the standards for good customer service, it doesn’t matter how you go about hiring a virtual assistant to help your business—nobody will be able to wave that magic wand and save your business.

There are several elements behind reliable, helpful customer service that can help you establish these standards. They include:

Quick Response Time

Consider the kind of response time that’s acceptable for your business to get back to customer requests. Your response time could be one or two days, or it could be as fast as hours or even minutes. 

Efficient Ticketing Systems

You can also use a ticketing system to keep track of support tickets and use a monitoring system to see what kinds of questions customers are asking. 

Quality Assurance

A lot of businesses fail to offer any quality assurance after they begin outsourcing customer service. This is a bad practice that can lead to unhappy customers who eventually drop off. Make sure the people you outsource your customer service to adhere to the standards and guidelines you have in place, or this could lead to a decrease in quality that keeps customers from coming back to you. We definitely recommend performing quality assurance checks once every two weeks or at least once a month.

Listening to Customer Feedback

It’s not enough to simply allow customers to provide feedback—you need to actually listen to it to optimize the customer experience. You could be implementing strategies based on customer feedback, which can help continue to improve products, services, and processes.

Standard Operating Procedures (SOPs)

Before putting your team together, it’s essential to have standard operating procedures in place. You won’t get very far if you don’t have some proven processes that can keep customer service consistently efficient and effective.

Why You Need Solid Standard Operating Procedures

screen grabbed list of benefits of having standard operating procedure documentation

It may sound daunting, but it’s worth the effort to create and implement SOPs for your business before hiring a customer service team. There are several key benefits to developing SOPs, including how they:

Hold Everyone Accountable

Having SOPs will help ensure that everyone is held accountable and provides consistently top-tier customer service. They also give clear guidelines for how things are properly done. If your VAs are uncertain of what to do at any point, they can consult that SOP repository to find out what the procedure would be.

Maintain Standards at Scale

Everyone in the company will be able to consult the SOPs to stay on the same page at all times when it comes to operations. Even business owners may forget the procedures they implemented. But with sufficient documentation, they can always go back to these resources to refresh their memory.

Quickly Bring New Team Members Up to Speed

Using SOPs, you can make sure your new team members have all the resources they need to keep up with the latest processes. Also, these new hires will be able to look at the SOPs and learn what they need to know without the need for manual training, which will streamline the onboarding process.

Provide Reference Points

Again, even business owners might need to refresh their memory when it comes to certain procedures and methods of operation in their own company. SOPs can provide a good reference point so anyone can easily go back and review the details.

Have Efficient Systems in Place

Having proven systems and processes in place can help your business in any number of ways. Apart from the key benefit of keeping things simple from start to finish, they can:

  • Ensure that all tasks are performed the same way for optimum consistency, efficiency, and quality
  • Replicate throughout the business in different areas, enabling businesses to recycle innovative process
  • Improve scalability by allowing you to make necessary changes to them as your business grows
  • Provide documentation that people can review

How to Start With Documentation Before Hiring a Virtual Assistant

When it comes to getting started with documentation, we recommend you stick to the KISS tradition, which we’ve slightly modified to “keep it stupid simple.” This entails simply keeping documentation so simple that just about anyone can understand it without any difficulty. 

In addition to simple, your documentation needs to be consistently actionable and measurable. Every step should include something actionable that people can apply. 

If you want to take full advantage of documentation to help improve simplicity and efficiency, try to create documentation for any recurring or repeatable task.

What Should You Outsource and Delegate?

list of routine business tasks that can be streamlined by hiring a virtual assistant

To begin determining what you should delegate and outsource, organize your day. Start by creating a list of all of the tasks that you complete on a daily basis. 

What exactly needs to get done? Also, what can outsourcing help simplify?

Some of the tasks you might complete from the start of each day could be making phone calls, answering comments on social media, fulfilling orders, or posting updates on Instagram and other platforms. If you can compile an exhaustive list of all these tasks you complete every day, then you can then use this to create the foundation for your documentation.

Some processes you might create guidelines for, based on the daily tasks you complete every day, may include:

  • How to fulfill orders
  • How to look up and send tracking numbers
  • Order information email templates
  • Service information email templates
  • Refund email templates
  • How to upload and optimize social media photos

You can use a combination of text and video tutorials to help teach these processes to new employees. 

The Best Place for Hiring a Virtual Assistant Online

virtual assistant handling client calls and order fulfillment

One great resource we recommend for finding your VAs and outsourcing your customer service is FreeUp. Visit our FreeUp page here to create an account and get a $50 coupon code that you can use toward jumpstarting your customer service team. What’s particularly nice about FreeUp compared to platforms like Fiverr or Upwork is that you can be sure you’ll find people who actually know what they’re doing. Every professional is screened to make sure they have the expertise they advertise.

You can hire just about everyone you’re through FreeUp for customer service and beyond, whether you need:

  • Phone support
  • Live chat support
  • Marketing
  • Proofreading
  • Content writing

The fact is that you can outsource just about every mundane task so you can focus on more important aspects of running your business.

Hiring a Virtual Assistant Is Part of a Business Growth Mindset

In short, we adhere to the philosophy of “do what you do best, and outsource the rest.” If you find that you can better spend your time on other things and someone else can get a lot of the routine work done, don’t be afraid of hiring a virtual assistant to do that work for you.

It may take a long time to grow your business to the point where you can easily outsource customer service. But it helps to treat your business like a seven-figure company from the very start. When launching your dropshipping business, get to work on listing those everyday tasks and developing SOPs. Then you won’t have to slow down when you start hiring and outsourcing. In the process, you’ll be geared for success every step of the way as you begin to grow.

If you want to learn more about getting started with dropshipping and launching your business, then attend the free Ecommerce Empire Builders Master Class. We’ll show you how easy it can be to set up a successful dropshipping business and excel in ecommerce. Tagged : / / / /