Empire builders, you’re looking to build your wealth through online sales. As you progress through this journey, there are a lot of learning curves you must work through. One typical learning curve is trying to find the best platform to make online sales. A recent ecommerce newbie asked me how I would choose to use either Zipify or Clickfunnels. Below I outline the pros and cons of both of these excellent ecommerce software programs. Read on to get the full scope on both the Clickfunnels and the Zipify software.
What Is Zipify?
Before we delve into the pros and cons of these two ecommerce software programs, we need to understand what they are and how they function. Zipify is an application that Shopify stores can use to create one-click upsells after a customer has purchased a product. Essentially, traffic is sent to a Shopify product page. After a customer reaches the checkout and puts in their billing information, the Zipify application allows for the creation of a one-click upsell. The best app for Shopify stores to invest in for one-click upsells is definitely Zipify.
For those of you with Shopify stores, the Zipify application is an easy way to maximize the amount a customer spends with you when they come to your store. Ultimately, this application helps to increase the average cart value in Shopify stores by offering easy one-click upsells to customers after they have already provided their credit card information. So, you might be wondering why anyone would use Clickfunnels if they could just add the Zipify application to their existing Shopify store.
Zipify is a great application to add to any Shopify store. But it lacks some of the top features that Clickfunnels can provide to all ecommerce entrepreneurs.
What Is Clickfunnels?
Clickfunnels is an ecommerce software that looks very similar to the average Shopify store. However, the simple formula behind the sales funnels in Clickfunnels yields much better results compared to the average Shopify store. When using Clickfunnels, traffic is sent to a landing page or opt-in page. The purpose of this opt-in page is to collect the email of your customer before they make a purchase or leave the store. This email is an asset to your business as it allows you to send retargeting or promotion emails later on. After the email is collected in Clickfunnels, the customer then moves on to the checkout page. The checkout pages in Clickfunnels are a real game-changer for ecommerce entrepreneurs.
The checkout hacks offered on Clickfunnels just can’t be found anywhere else. Order bumps and quantity break discounts are just some of the features that can be used with this software. Using these types of checkout hacks is a great way to increase the average cart value in any funnel.
When comparing the Zipify and Clickfunnels upsells features, they are very similar overall. However, the one element that Clickfunnels offers and Zipify simply doesn’t is the one-click recurring revenue upsell. This one-click recurring upsell bills the customer on a monthly basis, usually for a subscription box similar to BarkBox or Dollar Shave Club. This feature really sets Clickfunnels apart from Zipify and all other competitors.
The Zipify vs. Clickfunnels Debate
So now that we know what the two software programs offer, what is the end consensus about choosing Zipify or Clickfunnels? Well, for the ecommerce newcomer, my suggestion would be to simply go with Clickfunnels. However, if you already have an established Shopify store, I would definitely invest in adding the Zipify application. It allows you to easily increase your average cart value for your store. If you have a Shopify store, I would invest in Clickfunnels, too, along with adding Zipify.
My recommendation for Shopify store owners would be to run all of your cold traffic to a Clickfunnels page in order to get that first sale. Through this process, you can collect emails from potential customers. This will allow you to build your email list and retarget these customers and send them offers to your Shopify store.
Again, if you are just starting out in the ecommerce industry, I would simply purchase Clickfunnels and forget about Shopify and Zipify. Clickfunnels gives you access to all of their services and features for a monthly price of $97. Getting both a Shopify store and the Zipify application can end up costing you an arm and a leg when it’s all said and done. Zipify charges $50 a month and takes 2-3% of the sales that it make you. On top of this, the average conversion rate on a Shopify store is much lower than the average funnel built through Clickfunnels.
Final Thoughts: Zipify or Clickfunnels?
At the end of the day, either Zipify or Clickfunnels would be great software for anyone in the ecommerce industry. However, before you invest in either, make sure to do your research. Determine which software program will better suit your current situation and your long-term goals. For the average individual, I would invest in Zipify if I already had a Shopify store. However, if you’re just starting out, opt for Clickfunnels. It will provide you with everything you need to start building your ecommerce empire today.
Consult With the Pros
The Zipify application for Shopify and Clickfunnels both offer amazing features for ecommerce entrepreneurs. I hope the information in this article has helped you to learn more about the pros and cons of the different software. Do you feel like you need a little more guidance in setting up your own profitable ecommerce business? If so, feel free to reach out to us today. We can help you to determine whether Zipify or Clickfunnels is better suited for your ecommerce goals.
At Ecommerce Empire Builders, we can also help you build, launch, and scale your own profitable dropshipping business. To get the ball rolling, sign up for access to our exclusive free webinar today. Be sure to check our YouTube channel for even more free resources and insights into the dropshipping and sales funnel industries. Remember, your empire starts now!