Hey guys! Aliakbar Gulshan, COO of Ecommerce Empire Builders, is here to walk you through high-ticket dropshipping. Today, we’ll look at exactly how Aliakbar got into the Empire Builders $50k Club using a high-ticket dropshipping funnel and how you can sell $200+ products to first-time customers using paid ads. Also, you’ll find tips on doing this effectively and why you should start high-ticket dropshipping today! Let’s jump right in.
Benefits of High-Ticket Dropshipping
While most beginner dropshipping advice suggests $20-$30 products, you can sell products up to $200+ using Facebook ads—and you should! Consider this: making $10,000 a month selling $30 products at a $5-$15 profit requires over 650 to 2,000 sales. However, with high-ticket products that make $50-$100 profits, you only need 100 to 200.
High-ticket dropshippers are also less reliant on backend profits. It’s much easier to scale because there’s so much more money to work with. If you put your $100 profit back into Facebook advertising to gain customers, it’s likely to produce significant results.
Requirements of High-Ticket Dropping
People often worry that high-ticket products will be too expensive to sell, especially to first-time customers who don’t know you. But this business model is profitable. As long as you solve a big enough problem and their need is great enough, they’ll buy from you.
However, there are some requirements. You’ll have to build enough credibility to assure customers it’s safe to purchase from you. That means having several elements in place to signal your trustworthiness. Let’s break them down and look at how to accomplish them.
Customer Reviews
It’s important to have plenty of customer review videos explaining the benefits of the product. The best videos will show customers unboxing, using, and reviewing the product. They should primarily be available for you to use on TikTok. The key is to avoid big brands and use video reviews for off-brand products. Without these reviews, buyers won’t feel comfortable enough to trust you with their purchase.
Bridge Page
A bridge page — the landing page where you’ll send shoppers who click your ads — should describe the product in detail, list its benefits, show off its best features, and highlight the product’s value to ease consumer doubts and build interest. When Aliakbar was sending customers straight to the order page, the sales weren’t very high. As soon as there was a bridge page, the orders nearly doubled.
Well-Designed Funnel
A funnel that makes your business look cheap or unprofessional is a huge red flag that will scare people away. People are constantly looking for an excuse not to buy, especially for high-ticket items. If you don’t take the time to create a well-designed funnel with custom graphics made for your business and professional-looking bridge, order, and upsell pages, people will be too suspicious to buy your product.
Urgency
Creating a sense of urgency is an enormous factor in getting sales. Today’s consumers will often see a product they want but decide to wait to buy it. They might want time to think it over or decide to compare prices and brands. Often, when this happens, they’ll leave the page and never come back. They frequently end up not buying one at all.
So, you need to give them a reason to stay. They need to have a good explanation for why they should buy the product from you right now instead of waiting until later so they can take their time deciding. A sense of urgency accomplishes this.
A great way to create urgency is by making it clear to customers that you have a limited stock of products. Once they’re gone, you won’t have more on hand right away. So, if they want one, they have to act fast before someone else buys them up.
Fast, Reliable Shipping
Many dropshippers will order products from companies in China that take as much as 40 days to deliver. Customers don’t want to wait that long. You should be able to get them their product within two days of their order. That can be difficult for smaller businesses, though.
One strategy is using Amazon to find and fulfill product orders. Once you have steady sales and the business generates enough daily orders, you can find a supplier on AliExpress with stock in the US who could fulfill orders with two-day delivery via FedEx. Being able to advertise two-day shipping makes customers more likely to purchase.
Finding High-Ticket Dropshipping Products
When looking for good high-ticket dropshipping products, the first step is to type your niche into the Amazon search bar. That will reveal a wide variety of product options and their listed prices. When you see a product that you think would work, type the product name into the search bar.
Look for a variety of suppliers selling different versions and brands. Products with few suppliers could be a sign of high brand loyalty, meaning customers are less likely to buy from someone new. In that case, go back to the niche page and find another product.
Use this process to verify options until you find a product with a lot of suppliers selling different brands across various price points. A product with a large price range means you’ll be able to sell it at a higher price point and make a large profit.
Want to Learn More About High-Ticket Dropshipping Products?
Okay, Empire Builders, that’s all we can cover here. However, if you want to learn more about finding and selling high-ticket dropshipping products, you’re in luck! There is a video tutorial on the topic as well.
In the video, we go into more detail, give you an over-the-shoulder demo of the entire product identification and verification process, show you a great example funnel, discuss upsells, and provide helpful tips for using Amazon to fulfill your products.
If you’re ready to take the next step and start building your empire today, watch my FREE webinar to find out how I built six- and seven-figure businesses without ever touching a product or building a site. It’s the best way to get ready to build your empire.
Plus, I’ll even throw in my $100K funnel template to help you make a full-time income online completely FREE! It’s all yours at no cost just for showing up because I know your time is valuable, and I want to show you how much I appreciate you investing some of it in my webinar. Remember, your empire starts NOW!