Tag: digital products

How to Use These Free Digital Product Ideas for Easy Upsells

by Peter PruDigital & Information ProductsLeave a Comment on How to Use These Free Digital Product Ideas for Easy Upsells

Welcome back, Empire Builders! If you’ve seen almost any of my videos or other blog posts, then you know that I think selling digital products is one of the best ways to make money online. A question I get a lot is how to find digital products to sell. So, today we’ll be going over where to get inspiration to discover hundreds of digital product ideas almost instantly. Let’s jump right in.

If you want a real-time, step-by-step demo, then you can watch over my shoulder as I find products, react, and come up with ideas in this video.

https://www.youtube.com/watch?v=yOh2iYhn5uk

The Benefit of Digital Products

The reason selling digital information products online is such a great way to make money is that after the first sale, it’s 100% profit. Then you can sell it hundreds or thousands of times without having to invest time or money in each copy. I always tell my clients that the best way to build a successful business is to have multiple revenue streams. Selling digital products is one of the fastest, easiest, and most profitable ways to make money online.   

Where to Do Digital Product Research

Etsy is a great place to get endless ideas for the best digital products. There are hundreds upon hundreds of people selling digital products on Etsy right now and making a killing! So there’s no reason you can’t do the same.

How to Use Etsy for Digital Product Research

Peter Pru discussing how to find digital product ideas on Etsy

Go to Etsy and find your niche in their category list. Most niches fall into a subset of one of these categories. However, if you can’t find one that quite fits your niche, just type “digital + [your niche]” into the search bar. If you sell to a particular audience, like moms, you can also search for things like “digital mom gifts” or “digital gifts for mom,” or even “digital gifts for her.”

Many people see the results and think, “Who would buy that?” While it may not make sense to you, look at the number of sales listed. The first product I found for “digital mom gifts” is a customizable and printable drawing of a mom and a dog sitting on a dock. All you can see is their backs and the water, yet it has sold over 27,000 copies at almost $16 each.

Remember: that’s pure profit. If something like this has so many sales, think of how well a product tailored to your niche can do. Imagine if you make it easy for customers to add to their order at checkout and it complements what they’re already buying, like creating an eBook on how to use a product and making that your order bump. It can be wildly successful. It’s incredibly easy to make money online today.

Many people working full-time see this and understandably think that, while passive income would be great, they don’t have the time to make custom prints or deal with emails. However, you don’t have to. You can hire a virtual assistant to do all that or sell one standard product instead of custom and automate the emails. Anyone can make it work.

Tailor Custom Digital Products to Your Niche

Selling custom art on Etsy is much easier than most people think. I always hear, “I’m not an artist. I don’t know anything about graphic design or high-end editing software. How could I sell custom digital art?” The truth is you really don’t have to be. Custom digital art can be completely formulaic. Sites like Canva let you edit photos, easily add graphics, and create templates or use one of theirs.   

Golf

Let’s say you sell physical products in the golf niche. Offer a commemorative photo for people who got a hole-in-one. They’ll send their picture, and then you can just add something simple like the date and the words “Hole-in-One.”

Fishing

If you know people who love to fish, then you know they all have a story of when they caught a fish “this big!” and they all have a photo. Customize their photos with the date they caught it, the weight, measurements, and maybe even a quote if they want. It’s that simple.

Other Examples for Digital Product Ideas

Get in your customers’ heads. Imagine their goals and what they care about. Maybe they’d like a poem about their hobby. You can commission one from a writer on Fiverr. Then add some relevant graphics like golf balls, fish, or yarn, whatever makes sense in your niche, and sell it as printable wall art.  

Mining for Inspiration

Peter Pru showing how to brainstorm hundreds of digital product ideas

I have a very simple but effective trick for finding blog topics that works for this, too. Typing the word “digital: into the Etsy search bar brings up tons of suggestions like digital downloads and digital prints. Use this auto-suggest function to your advantage — type in “Digital A” then “Digital B,” and so on. You can find dozens of digital product ideas per letter.

For example, “Digital C” gets you digital coloring books. This is perfect for anyone in the arts and crafts or kids’ niche. “Digital D” brings up digital daily planners. You could create your own, get a template and add graphics, hire someone to make it, or just buy a premade PLR. We have plenty of step-by-step content explaining how to find PLRs and then make great digital products.

Think Outside the Box for More Digital Product Ideas

Business owner brainstorming digital product ideas for his online business

I’m not going to tell you to follow the exact steps I used to build my business. I don’t tell you what niche to pick or what to sell. Yes, you can have us build a business for you to get you started. But eventually, you’ll be the one running that business. That’s why I teach this way.

I designed Ecommerce Business Builders around teaching you the skills you need to have a successful business because once it’s up and running, you’ll have to make decisions and come up with ideas. So, we give you the tools to do that. It’s like the old saying goes, “If you give a man a fish, he eats for a day. But if you teach a man to fish, he eats for a lifetime.”

For example, to make a product like digital planners work for the fishing niche, look at the concept of planners through the lens of fishing. Fishing enthusiasts might want to keep a log of their fishing trips. So you can provide space for things like:

  • Date and time
  • Location
  • The weather
  • Bait and lure used
  • How well they worked
  • Number of fish caught
  • Notes

You could even sell a fishing calendar with relevant dates like the beginning and end of fishing season instead of holidays. Alternatively, have a tips section listing the best time of year, locations, bait, and conditions to catch specific kinds of fish. The possibilities for digital product ideas are endless.

Build Your Empire

Ready to build your empire and make a full-time income online? Then watch my free webinar to learn exactly how I built 6- and 7-figure businesses without ever even touching a product! Plus, because I value your time, I’ll give you my $100k funnel template completely free just for showing up. You can also subscribe to my YouTube channel for even more digital product ideas. Remember, your empire starts now!

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3 Easy PLR Websites That Make Money For You — Fast

by Peter PruDigital & Information ProductsLeave a Comment on 3 Easy PLR Websites That Make Money For You — Fast

There’s an old saying that goes, “Time is money.” It’s absolutely true. When you’re running a business, time is your most precious commodity. Preserving it frees you up to focus your energy elsewhere. Being able to make money is great, but being able to make it quickly is even better and will help you stand out from the pack. In this article, we’ll discuss how to create digital products quickly — and three PLR websites that can help you make them.

If you’re looking to create content to either sell or help you establish authority in your field, you may see it as a time-consuming challenge. You understand the need to develop this content, but you may not have the time or knowledge to dedicate to it. 

There’s a solution for this: purchasing the private label rights of prewritten ebooks for you to resell or redistribute online. 

What’s the benefit of doing this? You can help connect your audience with valuable, actionable content without having to dedicate time and resources to produce that content. You’ll be able to sell the material, helping your audience members while also making money. You’ll establish authority with your audience, becoming a reliable source of information while saving time you can dedicate to other pursuits. 

Let’s take a closer look at my three favorite PLR websites that I use to purchase prewritten ebooks so I can then sell them for a profit. I’m not affiliated with these — I’ve simply spent money on these sites before, and I know they’re legit. 

What Is PLR? 

First, let’s look at the definition of private label rights (PLR). These are products created by someone else that you can purchase the rights to. On PLR websites, you can purchase a batch of articles with different word counts for a nominal fee and then have the private label rights to publish or use that content in any way you see fit. 

You own the material once you pay for it. 

Once you have it, you can post the articles to your blog or website. You can give them away for free. It’s up to you. Once you spend the money, it’s your call as to how you use the resources. 

It’s not illegal, and you’re not infringing on anyone’s rights. As long as you buy the rights to the products, you can do whatever you want with them. That includes selling them as-is or making modifications to meet your audience’s needs better. 

You can:

  • Use it as an upsell on an existing purchase.
  • Give it away as a way to build your email list. 
  • Insert your name or business as the author. 

There’s no shortage of options when it comes to PLR. So, with that in mind, here are three vetted PLR websites that can help you make money fast. 

The PLR Store 

Peter Pru discussing The PLR Store

The PLR Store is one of my favorite go-to spots for PLR content. Whatever your niche might be, there’s likely content here for you to use. It has a simple interface and is fairly easy to navigate, enabling you to find content on your chosen subject area. 

(Quick aside: many PLRs come as “Plain Jane” documents. This provides you with an opportunity to spruce them up a bit, formatting them or adding book covers. This will make it more appealing to your customers. You don’t want to send your customers a boring text document. You want to give them something visually captivating that they’ll enjoy reading.) 

BuyQualityPLR.com

Screen grab of Peter Pru showing the different PLR media types available

BuyQualityPLR isn’t bad, even though the website looks… Well, there’s no other way to say it. It looks terrible. It uses a clunky, old-school WordPress theme. But despite the lack of a compelling design, this site is well-organized. 

The site presents you with a variety of niches to choose from, making it easy to locate the subject or topic you’re most interested in. 

Once you choose a topic, you’ll then get to see all the PLR content available within that subject area. What’s cool about this is that many ebooks come with add-ons like video training and tutorials. The drawback is that these are a little more expensive. But that means if you edit it correctly, you can charge more for it. 

You’re spending a little more than you would with a simple ebook, but that increases the value you offer your potential customer. That means they’re going to be willing to pay more and will be more impressed with what you’re offering. 

Look at an example of an ebook that costs $37 with video training included. You can spend a little time editing the ebook and packaging the two as a comprehensive package. After you’ve made your initial $37 investment back, everything else you make off of it is pure profit. 

Alternatively, you can add the content as an upsell to an existing offer. These things will help the profitability of your business. You buy them once; you don’t have to pay for them every single time. 

Many of the ebooks are nicely edited when you receive them, or they come with really well-made videos. In these cases, you won’t have to do much work on the front end. You’ll get the material ready to sell, which makes the venture even more profitable for you. 

PLRProducts.com 

Customer reading an ebook selected from a PLR website

PLR Products is a massive PLR site with a ton of different content. This one is nice because it has the usual PLR products on topics like marketing, but it includes other topics such as pets or home and garden. 

Many people may not think they don’t have space for information products in their niche. The truth is, you’re likely just not looking hard enough. With sites like PLR Products, you can research content you can appropriate for your website or online marketing presence. 

Think of PLR products as a tool to help you make money fast. You can literally get started in under 25 minutes. 

Rather than dedicating precious hours to developing valuable content for your audience, delegate the task by purchasing prewritten material from these PLR websites. Fuel your content stream quickly with inexpensive, usable ebooks you can then deploy in a plethora of ways that increase your profits. 

If you’re looking for more valuable insight into how to make money online, subscribe to my YouTube channel for more tips. Also, sign up for our exclusive free webinar on the simple eCommerce funnel I used to create a full-time income online. 

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How to Make $15,000 in 30 Days Selling Digital Products

by Peter PruDigital & Information ProductsLeave a Comment on How to Make $15,000 in 30 Days Selling Digital Products

Millions of people toil away every day in an office bathed in fluorescent lights listening to the droning directives of a boss. They do so because they feel that they need to earn a paycheck to sustain their way of living. But they wrongly believe that the only way to do so is to work in a traditional clock-punching kind of job. I am here to tell you that is not the case. Anyone can make far more money than they ever have each month by selling digital products that make a difference in people’s lives. 

Look for a Market That Appeals to Your Interests

In order to sell anything, it is necessary to have a willing and eager market to sell to. If the demand is not there, then the sales will never materialize. So the first step that anyone looking to sell digital products needs to take is to find their niche market. Discovering your niche is actually less about looking outwardly into the public marketplace and more about looking inward. What are your interests and hobbies? How might you use those interests and hobbies to sell to a broad cohort of people? 

Entrepreneur.com explains that finding your own passions is a necessity for strong sales because you are most likely to stay motivated when the product you are selling is something you are genuinely interested in yourself: 

This doesn’t mean that you need to find a perfect fit. If you are passionate about some aspect of running the business, you will stick with it. If you don’t care about the topic, you may not be able to find the drive within to persevere.

It is easy to think that you won’t lose the fire in your belly for starting up a business right now. But you really will if you don’t take the time to work on something that is truthfully a passion of yours. 

Explore What People Are Already Buying in Your Preferred Niches

Screen grab of Peter Pru discussing how to find a niche for selling digital products

We have countless tools at our disposal to see what kind of products the public is purchasing. Still, it is not necessary to get too creative to find what we are looking for. Simple searches on popular eCommerce websites like Amazon are all that is necessary to get a peek into what people are purchasing in any niche category. Just search that niche and see what kind of products are the top sellers for that category. 

This type of research is useful because it gives you true insights into the level of demand in any given category. It is meant as a guide for understanding what types of products you may be able to sell. It is not meant as a shortcut to copy the products that already exist. Doing so will cut away at your credibility. It can even cause you legal issues in the most extreme of circumstances. 

Enjoy Low to No Overhead With Digital Products 

Screen grab of Peter Pru discussing how to find existing PLR content

A major advantage to selling digital products is the cost. There are little to no overhead costs associated with selling digital products. The capital invested in digital products all comes from the labor that one puts in to create the digital product in the first place or purchase PLR resources. The time, skill, and effort that one puts into creating a digital product is the only major cost associated with their product. Let’s look at an eBook or online course as an example of how to bring this creation into reality: 

Time

You generally have to sink some amount of time into creating something brand new from scratch. The exact amount of time involved depends on the complexity of the digital product. More complex or lengthy digital products likely provide greater value than simple or short ones. So more complex products can likely demand a higher purchase price. 

Expertise/Knowledge

No consumer wants to purchase a product about how to get physically fit from someone who is not physically fit themselves. That product would lack authenticity and real value to the consumer and would not sell well. Therefore, it is imperative that all digital content creators make products that they have a special set of knowledge or experience about in order to make those products as highly valuable to their customers as possible. 

Marketing

Selling a digital product may necessitate some marketing to get the word out about the existence of your product, particularly in the beginning. It might be necessary to spend a little money advertising across various platforms to let people know that you have something worth taking a look at.

These are the three primary expenses that one might run into when creating and selling digital products. As you can see, there is little money involved (aside from the marketing expenses), but there are plenty of other costs that must be managed to create something truly great. That said, once the finished product is ready for market, the sales that it generates are as close to pure profit as you will ever see.  

Branching Your Digital Sales Into Physical Products or Affiliate Sales 

New online business owner selling digital products at home

Digital sales are a great place to start as they do require so little startup capital. That is very appealing to people just starting out because you don’t need a lot of money to start. That said, it is important not to box yourself in too tightly. Don’t think that you can only do digital sales going forward. In reality, digital sales should be a bridge to other streams of revenue in the future. You will very likely find yourself interested in making physical sales of products within the same industry. The opportunities are nearly limitless once you begin. 

Affiliate sales are another stream of revenue that online entrepreneurs can add to their toolbox. Those who create a popular website, eBook, online course, or other online product may decide to sell affiliate ad space to other companies. You can do this to grow your revenue even more. It helps to add yet another source of revenue and layer of security to your income. 

Now is the time to change the course of your financial future by selling digital products. You can bring in more money in a month than you do in several months right now. The sooner you start, the sooner you can realize your full potential. Reserve your seat at this sales funnel webinar to start selling your products and building your business. You can also subscribe to my YouTube channel for more insights and tips about selling digital products.

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How to Create a Digital Info Product Sales Funnel for Easy Online Sales

by Peter PruDigital & Information ProductsLeave a Comment on How to Create a Digital Info Product Sales Funnel for Easy Online Sales

Welcome back, Empire Builders! Today I want to teach you guys the four best ways to sell digital products online through a digital info product sales funnel. I also made a video going over this where, for the first time ever, I show you guys the back end of my very own digital product funnel. So, to get a complete behind-the-scenes look, watch the full video.

First Things First

Before we get started, it’s important to know that you can’t just sell digital products somewhere like Shopify. You need a digital info product sales funnel. Remember, while they have a very high profit margin because you create digital products once and sell them over and over, they’re also harder to sell. They’re intangible, so you need to be great at marketing, showcasing perceived value, and (most importantly) creating quality digital products that provide real value.

Try these strategies:

1. Front-End Offers on Your Digital Info Product Sales Funnel

Peter Pru explaining how important it is to display offers on a digital info product sales funnel properly

The front-end product is the original offer that customers click to buy before upsells or order bumps. That’s the product you advertise to draw people in. To successfully sell information products, especially as the front-end offer, you absolutely must showcase them properly to convey a high perceived value.

Use an offer stack image to showcase everything your digital product offer includes. You want to stack the image with photos of everything in your offer so buyers will think, “Wow! I’m getting so much for my money!” An offer stack image illustrates that it’s a bundle and not one product, increasing the perceived value. You can make your own on PlaceIt.net, hire us to make them for you, or hire someone on Fiverr.

Next, below your two-step order form, show them everything they’ll get. Break it up into multiple offer stacks. Showcase each element with a clear and compelling description and high-quality offer stack image. That’s why you should always bundle information products. It might cost a bit more time and money initially, but after that, it’s pure profit.

Sell high-quality, high-value information product bundles for a great price to make them irresistible. Create an offer that people can’t say no to because the deal is too good to pass up. Selling one digital product alone takes less time and money but doesn’t convert nearly as well because it can’t provide as much value.

2. Order Bump

The second strategy is using digital product order bumps. Remember that two-step order form? Once customers opt in by providing their shipping information, they’re pre-qualified and much more likely to buy. The more yeses you get, the more yeses they’ll give. So, on the next page, you’ll have your order bump (basically a pre-purchase upsell) that they can add to their order with one click.   

Keep it simple. Ours is just a few sentences with no images, and it converts at 25%. Also, make sure the order bump is related to the front-end offer, like selling dog training toys with a dog training eBook bundle. This can increase your average order value and profit margins while decreasing overall ad spend.

3. Upsells

The third option for your digital info product sales funnel is using digital product upsells. On your upsell page, you just need a short description and offer stack image to convey a high perceived value. If they click yes, they’ll be automatically billed, and if they click no, they won’t be. Remember, you already have that first yes. Don’t overcomplicate it.

Again, make sure the upsell makes sense and relates to the product they just bought. Video courses, eBook bundles, checklists, and worksheets are great examples. Upsells should enhance their experience with the product or help them achieve their goal, like selling bass fishing lures with a bundle of eBooks on bass fishing techniques.

4. Monthly Subscription

Lastly, we have monthly subscriptions. I use my all-time favorite program, Ecommerce Empire Insider, as a monthly subscription upsell. There’s a short description, just a couple of sentences. Then, instead of more text, I have a quick little three-minute video explaining the program and its benefits. This feels more personal and boosts conversions by helping people get past all their fears and objections to a monthly subscription.

Under that is the best offer stack image we’ve ever made. It so clearly displays how much you get—increasing the perceived value—that I don’t even have to describe everything included. The value is so over the top and in your face for such a good price that you’d have to be crazy not to buy it. I can’t stress this enough: you need good offer stack images for people to buy your digital products.

Below the offer stack image, visitors have the option to either prepay for the year and save or pay the monthly subscription. I usually say never give more than two options, yes or no, and I still recommend that for physical product subscriptions. However, in this case, since it’s a digital product with very simple options, it performs really well.    

My Recommendations for Best Results With Your Digital Info Product Sales Funnel

Peter Pru explaining how to showcase an offer stack

Here’s what I recommend for each option based on what I’d do if I were just starting out:

Front-End Digital Product Offers

I don’t recommend this for beginners. This can work well for influencers and people with an existing following or email list. However, it’s much less effective if you’re just starting out.

Order Bumps and Upsells

These are my favorite ways for beginners to sell digital products. For dropshippers selling physical products, related digital products make great order bumps and upsells. I 100% recommend these methods.

Monthly Subscriptions

I don’t recommend subscriptions for beginners because you need to create monthly digital products, so it’s more work. It’s better to hold off until you know whether buyers in your niche are interested in that kind of content.

Consult With the Pros

Dropshipper learning how to make ebooks and a strong digital info product sales funnel

I hope you enjoyed learning about the best ways to sell digital products online. Don’t forget to watch the full video where I give you the first-ever behind-the-scenes look at my entire digital info product sales funnel. If you drop a comment below the video, you’ll be entered to win our Ecommerce Empire Starter Pack Course 100% free.

If you’re ready to start building your empire, check out my free webinar to learn how I made a full-time income online without ever buying or touching a single product, investing huge amounts of startup capital, or building a website. As a thank you for showing up, you’ll get my $100K funnel template completely free. Remember, your empire starts now.

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How to Create an eBook: Complete Guide to Publishing and Selling Online

by Peter PruDigital & Information ProductsLeave a Comment on How to Create an eBook: Complete Guide to Publishing and Selling Online

One of the best ways to earn income online is knowing how to create an eBook that you can then repeatedly resell online for a profit. Like other digital products, eBooks are great because you only have to create them once. Then they provide endless value as you can sell infinite copies to future customers. 

These products are particularly beneficial if you’re starting with a limited budget or if you don’t have enough money to hire professionals. In this complete guide, we’ll show you how to create an eBook and sell it for 100% profit as a continuous source of income.

What You Need to Create Your eBook

There are a few key elements you’ll need to create your eBook, including:

  • Placeit.net
  • Canva.com
  • Google

With these three tools, you can put together a winning eBook and use it to maximize dropshipping profits for your online business. Here we’ll review each tool and how it plays into the eBook creation process.

How to Create an eBook on Placeit

Screen grab of Peter Pru explaining how to create eBook marketing images

When it comes to mockups for eBooks, Placeit is excellent. Keep in mind that, unlike physical products, eBooks are intangible and don’t have the “feel” factor that people can experience with an actual book. Using mockup images from Placeit, you can at least emulate that sensation on a digital level to showcase your eBook’s look and “feel.” 

Upon visiting Placeit, you can easily enter “ebooks” into the search bar to begin browsing a large selection of mockup images. For example, you may see a mockup image of a book standing on three books, a hardcover mockup, or other images. You can overlay any of them with your book cover to lend a more physical sensation to your eBooks. All you need to do is select your mockup, upload your eBook cover and spine, and the site automatically replaces the default images with your custom images. 

You can use Placeit to create mockup images for other content, too. This includes video and audio content. Download images of physical versions of these media that you can use to replicate the tangibility of a physical product.

If you’re wondering what type of images you would use to create those mockups, that’s where Canva comes in.

How to Create an eBook on Canva

When creating your eBook, you can use Canva to accomplish two main objectives:

1. Design Your eBook Cover

Like Placeit, you can use Canva to design your eBook cover. To get started, click on the Templates tab at the top of the homepage. From there, you can again simply enter “ebook” into the search bar to begin browsing various images. On the next page, you’ll see many eBook cover templates to choose from as you look for the perfect image.

Once you locate the cover you want, you can click on it. Canva will enable you to customize the title, author name, and other elements of the template. While you may be tempted to design your own eBook cover from scratch, this is a time-consuming process that you can avoid with a simple, appealing template from Canva.

With your selected cover, you can then bring it into your mockup on Placeit.

2. Create Your eBook Content

After choosing your cover and mockup, you can begin creating the actual contents of the eBook using Canva. Based on the cover you select, you can use a corresponding aesthetic that looks much better than a basic template. Using the right visual elements for each page, you can keep readers engaged and ensure that your eBook benefits from high perceived value. 

Depending on the topic and your area of expertise, you may need to conduct some research into the topic to inform your eBook content. You can take cues from Wikipedia articles and other sources to help create your eBook. If you want to quickly put your eBook content together, Google is the next tool you’ll want to use.

How to Create an eBook: Using Google and PLR Suppliers

Screen grab of Peter Pru looking through PLR content

To begin looking for content ideas, head over to Google and enter a search based on your specific niche. For instance, you can search for “prepping PLR” on Google. PLR stands for private label rights, which allow customers to purchase digital products once from PLR suppliers and sell them repeatedly. Once you purchase a PLR, you can rebrand it and include your own company or name on it, making it officially yours to use.

PLRs are often very inexpensive, costing around two to three dollars in many cases. You can also find PLRs on multiple platforms, including Buy Quality PLR, But it’s important to avoid suppliers that aren’t as reliable. Apart from Buy Quality PLR, which we’ve used, we also suggest checking out ThePLRStore.com, which also has plenty of topics and high-quality content available.

When we searched for “prepping PLRs” on Buy Quality PLR, we found one article pack that was somewhat on the expensive side at $9.99. Scrolling down, you can see the details about the content, including lists of topics and potential uses for them. Once you choose the content you prefer, it’s time to repackage it. It’s worth noting that many of these files are plain and don’t do anything particularly interesting with the format. This is what makes Placeit and Canva so helpful; you can upload the content to these platforms to visually improve it.

You can also find a lot more than eBook content from PLR suppliers. In our search for prepping content, we found a collection of PLR videos on ThePLRStore.com that you could repurpose and sell or give away. Some PLRs also come with mockups, which can eliminate the need to use Placeit or Canva.

How to Easily Sell Your eBooks

Online business owner selling her eBooks along with other digital and physical products

Now that you’ve created your eBook, it’s time to sell it. There are a few different ways to go about selling your eBook, including:

1. Add Them to Your Upsell Pages

The easiest way to sell eBooks is to add them to your upsell pages if you’re using a sales funnel. This is because it’s easier to get people to add the eBook to their cart once they’ve already committed to purchasing the main product. 

2. Sell Them Through Your Order Bumps

Order bumps, or pre-purchase upsells, are also ideal for selling eBooks. You can sell them separately or in a bundle. When charging for your eBooks, we generally recommend including three to five eBooks that can solve some core pain points that customers may be experiencing. This will highlight the value of your eBooks.

3. Sell Them on Your Front End

You can also sell your eBooks on your front end, though this may be more difficult to accomplish. If you’re going to sell eBooks this way, we suggest you bundle them with physical products. This can increase their perceived value and inspire shoppers to actually make the purchase. 

Additionally, we recommend selling products as part of a weekly or monthly subscription. This can further generate income through these products and bring in more income every month.

Use eBooks to Complement the Rest of Your eCommerce Efforts

eBooks can generate more income while helping sell the rest of your physical or digital products. People love eBooks that help solve specific problems and show the value of the company behind them. If you want to learn more about how to generate a reliable revenue stream online, register for my ecommerce masterclass today. You’ll be able to learn more about some of the concepts explored here. You can also find out how you can build a full-time income online. Learn more about how to create an eBook and other digital products by subscribing to my YouTube channel.

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Make $100 Every Day Selling eBooks Online

by Peter PruDigital & Information ProductsLeave a Comment on Make $100 Every Day Selling eBooks Online

Empire builders, if you’re looking for a way to increase your margins or even if you’re just starting off in eCommerce, get started selling eBooks online. You need to know about the endless possibilities that come with digital information products. 

The major benefit of digital information products is that they only cost a few bucks to create, and you can sell them repeatedly. There are no hard costs with digital products. You can even put together prewritten eBooks in just a couple of hours. Learn how to easily create and sell eBooks so you can start making over $100 a day online.  

Digital Products Have Endless Potential 

If you’ve been around Ecommerce Empire Builders for a while, you know I love bundling digital information products with a physical product when dropshipping. For example, suppose I’m selling a fishing pole. Then I like to pair it with something like a free How to Use Your Fishing Pole eBook. 

This small step sets you apart from competitors while also providing added value to your customers. While pairing digital information products with physical products is a great model, eBooks are also great stand-alone products. 

I know there is some negativity or skepticism around the profitability of digital products. I hear this comment a lot:

“Why would people buy my eBook when they can get the same information from Google for free?” 

It would be for the best if you got this doubt or limiting belief out of your head right now. People tend to perceive eBooks as having more value than information they have to find. People are willing to pay to play.

 The potential for dropshippers selling eBooks online is truly endless. You just have to be ready to do your market research and start making your product. 

Do Your Market Research Before Selling eBooks Online

Screen grab of Peter Pru showing how to use Etsy for digital information product research

I do a ton of market research for my businesses every day. However, my wife is the one who inadvertently led me to Etsy. That’s one of the best sites for collecting market research on digital products. 

My wife bought a fun little murder mystery game from a seller on Etsy. All she had to do was make the payment and then print off the 30 or so pages that the game consisted of right off our printer. In just a matter of minutes, my wife had received her order from someone selling a fun party game as a digital information product. When I saw this, I got inspired to research the multitude of digital products on Etsy.

Overall, Etsy is full of cool digital products from all sorts of niches. From digital download planners that you print out and put in a binder yourself to digital download murder mystery games to digital download baby shower invitations, the digital product content on Etsy is almost endless. 

That is why I suggest going to Etsy to do your market research on hot topics and niches in the digital product space. If you have an idea for a digital product, look it up on Etsy to see if there is any type of demand for it. You can also use Etsy as a source of information when trying to come up with a digital product idea to use in your dropshipping business.  

How Do You Sell Digital Products Online?

Screen grab of Peter Pru showing viewers how to navigate PLR sites

Once you’ve got your idea for your digital information product, it’s time to put your product creation into motion. The first step is to go to a PLR Website. I like to use theplrstore.com, idplrstore.com, or plr.me. 

However, there are a ton of PLR websites out there. PLR stands for Private Labor Rights. When you buy prewritten articles or a prewritten eBook from a PLR site, it is now an asset to your business. You can sell it, give it away for free, or bundle it with a physical product. The great thing is that you can buy these PLR products for $5 to $10. You can then sell them as many times as you want. 

How to Manage the Book-Making Process

The only downside to selling eBooks online is that when you buy a PLR product, you generally receive 50 pages or a few articles of boring white pages. In order to attract customers, you will need to edit the material. You’ll also need to repackage it as a more aesthetically pleasing eBook. Don’t worry. It’s not as hard as you think. 

Check out our YouTube video How To Edit & Brand PLR Products to learn how to make your eBooks or digital products stand out and have a higher perceived value among customers.

If you’re not into designing your digital products, or you simply don’t have the time, you don’t have to miss out. You can hire the Ecommerce Empire Builders team to do all of your Information Product Creation for you. 

Regardless of how you decide to create your digital products, once they’re done, they have the potential to help your margin drastically. This added income will give you more money to spend on advertisements. In turn, this will help you reach more customers and help your business reach new heights. Integrating digital products and eBooks into your dropshipping business is a must.

Consult With the Pros As You Start Selling eBooks Online

Couple browsing through digital information products together

If you want to start making an extra $100 a day, copy and pasting eBooks is the way to go. One of my students used a bundle of three eBooks as an upsell in his funnel. He offered the bundle for $15 and had an incredible 30% conversion rate. If you want to see these types of results, it’s time to get started. 

I hope you can use the information discussed today to start putting your own digital information products together and selling eBooks online. If you feel like you need more guidance with creating your digital products, developing your mindset, or growing your eCommerce business, feel free to reach out to us today. 

At Ecommerce Empire Builders, we can help you build, launch, and scale your own profitable dropshipping business. To get the ball rolling, sign up for access to our exclusive free webinar today. Also, be sure to check our YouTube channel for even more free resources and insights into the dropshipping and sales funnel industries. Remember, your empire starts now!

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One Easy Way to Make Money Online as a Broke Beginner Today

by Peter PruSystems & ProcessesLeave a Comment on One Easy Way to Make Money Online as a Broke Beginner Today

There may seem like plenty of opportunities to make money online today, from opening an ecommerce store to affiliate marketing. However, if you’re a beginner looking for one of the best ways to make money online on a tight budget, we’ve found one proven way to build your business, regardless of your starting budget. Here we’ll go over our proven strategy that can get you on your way to earning a full-time income online.

Find Your Niche

Many people just starting to make money online make the mistake of looking for winning products that are merely the most popular. Even if you believe that finding the right product is the key, you’ll wind up trying to figure out who is interested in that product. Ultimately, you need to focus on the people you’re selling to and their niche. Based on this niche, you can determine which products those people are buying. At the same time, you can figure out how to differentiate yourself from the myriad competitors out there selling to the same niche.

When searching for a niche, look for certain hobbies that people love. Ideally, you should pick a hobby that you also personally enjoy, which can help you put yourself in your customers’ shoes as you sell to them. There are hundreds of hobbies and passions out there to choose from, but try to avoid spending too much time finding one.

Factors to Look for in a Winning Niche

As you choose your niche, there are certain factors to consider that will help you make the right choice. As you select your niche, make sure that:

1. It’s Evergreen

If you want to experience long-term success with your niche, you need to find a niche that’s not going to go away. This is why you should focus on an evergreen niche such as passions or hobbies. 

2. There Isn’t Too Much Brand Loyalty

In addition to being evergreen, your target niche shouldn’t be too competitive to the point where it’s too hard to get ahead. There will always be competition, regardless of the niche you choose. But try not to go into one where you’ll be competing mainly with established giants like Apple. 

3. There’s an Even Mix of Physical and Digital Products

It’s also important to ensure your niche has a balance of physical and digital products. This will enable you to generate multiple revenue streams within your niche so you can make money online. 

Finding Example Products Within the Niche

Peter Pru showing how to browse for product ideas on Amazon

Once you’ve found your niche based on the criteria listed above, you can begin searching for profitable products within that niche.

Browse Amazon for Relevant Products

As an example, golf is a popular niche that can yield success for many people new to ecommerce. When looking for golf products to sell, you can start your search on Amazon. It’s important to keep in mind that you shouldn’t start immediately selling on Amazon, seeing as this platform is out for itself and can essentially “steal” business from you if you rely on it from the start. Amazon is great for supplemental income streams, but you’ll only be helping Amazon grow if you make it your primary ecommerce platform.

What you’re looking for on Amazon are example products to give you some ideas. For example, when searching for “beginner golf,” a mix of physical and digital products shows up. You’ll see a selection of books—including Kindle eBooks—along with golf clubs and golfing aids. All of these indicate that you’ve found a great niche capable of giving you ample income from several sources. 

Search for Products to Sell on AliExpress and ThePLRStore.com

Now that you know what kinds of possibilities there are within your niche, you can begin looking for products to actually sell. For physical products, you’ll want to look for a dropshipping supplier on AliExpress. For digital products, you can visit ThePLRStore.com.

Determine What Sets Your Products Apart From Competitors’ Offerings

As you search for products, it’s also crucial to figure out what differentiates your products and business from competitors’. The fact is that we live in a time when it’s easy for people to find the products they want nearly anywhere online, including Amazon. You need to figure out how to get people to buy from you specifically over competing brands.

You can differentiate yourself and your offerings by showing how your products:

  • Save money
  • Save time
  • Simply have a unique appeal

Crafting Your Offer to Make Money Online

Dropshipper thinking about how to optimize his product offer

With your products and differentiating factors determined, you can begin developing a compelling offer. For instance, suppose you find a selection of golfing eBooks and golfing aids. You don’t want to sell them separately in hopes of earning income through both. Instead, create a package of both physical and digital products that’s unique and appealing to your audience. 

The key to being successful as an online business, above all else, is to offer value to your audience that they won’t find elsewhere. Offering a combination of helpful physical and digital products is instrumental in conveying the value you bring.

The plain truth is that if you try to take shortcuts to make money, it’s unlikely that it will work.

Using AliExpress and ThePLRStore.com

Peter Pru discussing how to find upsell ideas

Generally, AliExpress is one of the best places to look for a good supplier for your physical products. When searching for “beginner golf” products, you’ll find a large selection in this niche alone. However, as you look for products to offer, the best policy is to look for products that your audience is already buying.

You’re likely to find many great products that people are buying on Amazon and that they can find for even less through AliExpress. When it comes to developing an offer that gets people to buy your products specifically, this is where ThePLRStore.com comes in handy. At ThePLRStore.com, you’ll find a wide selection of information products, including eBooks, guides, worksheets, and more. PLR stands for “private label rights,” which means that when you purchase eBooks or other materials through ThePLRStore.com, you can rebrand them to be your own and represent your business.

On ThePLRStore.com, we found a golf guide package containing a whole list of articles that cover a wide range of topics. You can rebrand these articles to be yours. Then either sell them or give them away for free when you sell your physical products. If you’re wondering why you can’t simply sell digital products, the fact is that they’re often difficult to sell on the front end. On the other hand, if you package them with physical products, you can easily make a killing with these products.

Setting Up the Sales Funnel

After selecting your products and creating offers with uniquely appealing bundles, you can begin implementing them in your ecommerce business by developing a funnel. There are several core components of a winning funnel that will help you maximize conversions.

The Squeeze Page

Don’t just simply driving traffic from an ad to your Shopify store or another ecommerce store. You should bring people to what’s called a squeeze page. This page is the first step in the funnel that will convert traffic into customers. These pages ask for items like the person’s name, email, phone number, and other relevant information to lead to an instant purchase.

The squeeze page will then detail the specific offer you want to provide, including the different products and their features. This is also the page where you should detail the specific benefits of turning to you over competitors, whether you’re saving people time or money or solving another pain point.

If your squeeze page is effective, you’ll be able to save a lot of clicks. You’ll also convert people earlier in the buying process than you would with a bare-bones ecommerce store. 

OTO Pages

One-time-offer (OTO) pages are pages intended to offer upsells once a customer has made an initial purchase. Keep in mind that both squeeze pages and OTO pages are for one-click sales. There are no shopping carts involved in an effective funnel. You can include as many upsells as you want to maximize your average cart value (ACV). But try not to annoy your audience, and ensure each upsell adds value to customers’ purchases. One or two great upsells can be the key to maximizing sales.

One of the best ways to find out which products are best to offer on OTO pages is to look at Amazon for items that are “Frequently Bought Together.” 

Find Your Niche and Build a Winning Sales Funnel to Make Money Online

If you’re working with a minimal budget and want to make money online anywhere in the world, this strategy can help you achieve your goals. You just need to:

  • Find your niche.
  • Locate the right products within that niche.
  • Build an effective funnel with a series of enticing offers and bundles.

Then you’ll be able to increase your revenue on a long-term basis.

For more details about how to build a full-time income online regardless of your starting budget, attend our free ecommerce masterclass. Then watch more videos about how to implement winning sales strategies on my YouTube channel. You’ll learn how you can harness the power of funnels to generate more traffic and drastically increase your earnings. 

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3 Best Side Hustles to Make Money at Home in 2021

by Peter PruDigital & Information Products / One Product DropshippingLeave a Comment on 3 Best Side Hustles to Make Money at Home in 2021

2020 had people shut down their businesses and stay at home. However, those in online hustles were at an advantage because money was still flowing into their pockets. Running an online business has proven that it can be more than just a luxury; it is now a necessity for supplementing your primary income source. So if you are wondering which side hustle is suitable for you to make money at home, here are the best suggestions to start in 2021 from the comfort of your home. I can testify they are ideal because I have been making money from them for the past ten years, and you can, too.

The great thing about these three side hustles I will discuss below is that they are complementary. You do not have to restrict yourself to one. You can work on them together and unlock multiple income sources; each of them will offer you a different revenue stream.

Ecommerce and Dropshipping

Peter Pru showing how to find and price items from AliExpress

Dropshipping remains my top choice for anyone looking to get started in an online business and make money at home. It entails having an online store that fulfills orders, but you don’t need a warehouse to store inventory. Instead, you get customers to make orders, which you pass on to a third-party supplier who then ships the order directly to the customer. 

You are responsible for setting the selling price. Since you will incur the cost of marketing (in both time and money) to your customers, the final price is usually at a premium. One ideal example of a service that facilitates dropshipping is AliExpress. 

Pro Tip: 

Once you create your online store, ensure that the prices you set are comparable with those on Amazon.

How Do You Ensure Customers Buy From Your Dropshipping Business?

You might start wondering why a customer would choose your new dropshipping business over Amazon when the prices are within the same range. You could reason that the customer has a history with Amazon they may want to keep. However, succeeding with a dropshipping business is about creating more value, not just delivering products.

The secret to having customers shop with you is to offer them digital products with their order. The best way to create more value for your products is by giving your customers PLR (Private Label Rights) products. You buy rights for PLR products to enable you to create or modify informational products within minutes, which you can then sell or bundle with physical goods and retain 100% of the profits. 

PLR products come in various forms, including articles, video, graphics, ebooks, and more. So you are spoiled for choice with the kind of informational product you can create to bundle up with the dropshipping products. Of course, the PLR products you send with the ordered product have to be related. For example, say a customer orders a blackhead removal product. Then the PLR product you bundle it up with can be a video course or ebook in the skincare category.

The best policy for starting to make money at home is by being generous with information. If you know what would interest customers, give it to them either as a bonus or sell it. However, do not overwhelm your customers with information by sending lots of informational products at the same time. Two products bundled in with their orders will do.

Selling Digital Products

Once you get the gist of dropshipping and pairing physical products with informational products, you can easily complement that side hustle by selling digital products. Instead of just giving the products as bonuses, you can upsell them to your customer. Usually, you can combine at least five of the PLR products because you can already guess that the customer would be interested in them.

However, you cannot just rely on waiting until customers make orders to entice them to buy more of your digital products. You must diversify your marketing tools to include social media accounts and YouTube.

While being unique can gain you a competitive advantage, you do not want to be the first to sell a product. It is too risky. Therefore, check out what other companies are already selling by going to Udemy. By searching for ideas in the particular niche you want to pursue, you will find the top content creators. They can give you a rough idea of what consumers want. 

Such research will enable you to create relevant course outlines for your video course, podcast, or whatever digital product you are interested in selling. You should, however, be careful not to plagiarize anyone’s content. Remember to always offer the customer the right information and good value for their money, regardless of how much you are charging for it.

Affiliate Marketing

Peter Pru showing viewers how to start affiliate marketing with ClickBank

Affiliate marketing provides a way to make money at home by driving traffic to other people’s sites. You earn a commission for each customer who visits the business you are promoting through your personalized link. The key to being a good affiliate marketer is to promote a product you like. 

Let’s consider an example. Say you sell woodworking products but do not have time to make a video course promoting your tools. You can be an affiliate marketer for woodworking video courses. Since customers who purchase your products may like a woodworking course to show them how to use particular tools, you can promote one and still earn money from every customer who buys it. 

Start Your eCommerce Empire Today

Entrepreneur starting to make money at home

Starting to make money at home through an online business does not have to be complicated. Besides these three side hustles, there are many other ways of earning money. You can even earn money online without having to create a website or buy products for resale. Sign up for my exclusive free webinar, where I will reveal a simple 5-page ecommerce funnel I used to create a full-time income online.  Hurry to reserve your seat and start making money at home. You can also visit my YouTube channel for fresh tips and insights. Your empire starts now!

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Five Easy Digital Product Niches That Can Earn You Millions

by Peter PruDigital & Information ProductsLeave a Comment on Five Easy Digital Product Niches That Can Earn You Millions

Digital products are some of the best products to sell online if you want to maximize your earning potential. But many people who try to sell these products take the wrong approach. Selling digital products is considerably different from selling other types of products. But it all comes down to the specific digital product niches you want to target. 

There are many ways you can use digital products to earn more money, whether you’re running an ecommerce business or affiliate marketing site. The key to succeeding with digital products is knowing how to produce, advertise, and sell them effectively within a specific niche. This article will help you get started selling digital products and earning millions of dollars with an effective strategy. The following are some examples of easy digital product niches worth pursuing.

1. Dog Training

Screen grab of how to search Udemy for digital product ideas

One of the most lucrative opportunities to sell digital products is in the dog training niche. Take a look at the topic “dog training” on Udemy, a site containing millions of free and paid courses. You’ll see thousands of courses that show how popular this niche is. 

(On a side note: Udemy doesn’t always have the best courses worth selling. But it’s a great way to validate the niche you want to target and gauge its popularity. If you see hundreds or thousands of results when searching for your niche, this indicates that there’s a huge market for it.)

If you’re thinking about starting a dog training course, Udemy can show you what courses are out there. It also shows which specific topics and subtopics people like the most. From there, you have one of two approaches you can take to selling dog courses:

  1. You can make your own from scratch. 
  2. You can repurpose content that’s already out there.

Repurposing Existing Dog Training Videos for Packaged Courses

Would you rather use content that’s already been produced and is ready to market and sell in a course? If so, then we recommend heading over to YouTube. There, you can search for dog training courses around the topics you want to cover. Now, you’ll likely find many channels with videos attracting millions of viewers, but these aren’t the ones we’re looking for. Instead, try to look for prolific channels that produce a lot of content but aren’t as popular. Channels with several hundred subscribers and many videos with thousands of views each can actually provide better opportunities for you than the biggest channels.

Once you find a channel you like, you can send them a message letting them know you like their content and asking them if they’d be willing to work with you. You can then offer them a chance to package their videos in a course, which you can market and sell to your audience in exchange for a commission sent to the producer. In the dog training niche, you’ll have no trouble finding content producers putting out plenty of videos that you can repackage and sell.

Using ThePLRStore.com for Other Types of Dog Training Content

If you want to sell content other than video, you can visit ThePLRStore.com to check out ebooks, articles, landing pages, and other course materials around dog training. On this site, there are plenty of pieces of content with private label rights (PLR). That means you can purchase this content, repurpose and rebrand it, and sell it as your own product. Simply buy a package of content at an affordable price, repackage it, and resell it for a profit.

2. Cryptocurrency

Another popular yet highly specific niche is the cryptocurrency space, which also provides plenty of opportunities. You won’t find as many courses on Udemy due to the specific nature of the niche. But it’s a very worthwhile space to target.

It’s important to keep in mind here that, like in other digital product niches, you should truly be good at what you do in the niche you target. If you plan on producing courses covering various cryptocurrency topics, for instance, you should know what you’re talking about. Otherwise, find people who have that expertise that you can lend to your digital product packages.

On ThePLRStore.com, you’ll have no trouble finding myriad digital products covering a wide range of cryptocurrency topics if you want to sell ebooks or other written content.

3. Meditation

Screen grab of looking for meditation digital products on ThePLRStore

Meditation has been — and remains — one of the best niches to target, with many viable opportunities. Like with other bigger digital product niches, it’s best not to target the most general meditation topics. Why? You’ll wind up competing with some of the largest competitors out there. However, you can target good subtopics that may be less competitive, giving you a chance to attract audiences looking for those specific topics. Many people are always looking for the best meditation techniques and classes, so you should have no trouble finding an audience here.

You can target specific forms of meditation, including particular techniques. Start small with these branching topics, and as your business grows, so can your topic coverage.

4. Weight Loss

Weight loss is always a popular, evergreen niche worth going after. There are always new strategies and products available to help people lose weight. Even better, that trend isn’t going anywhere any time soon. Weight loss is especially popular today, with so many people spending more time at home and struggling to maintain a healthy diet amid the COVID-19 pandemic. 

Again, your success in this niche will come down to the specific subtopics you cover in your content. Focus on narrower areas like  “weight loss for parents,” “weight loss for busy professionals,” or certain nutritional tips or workouts such as Zumba.

5. TikTok Marketing

Over the last couple of years, TikTok has been making waves as one of the fastest-rising social media platforms. As a result, many businesses seek opportunities to market to young TikTok audiences, making TikTok marketing one of the hottest digital product niches to target.

Many people are looking for topics about how best to market on TikTok, how to manage their accounts, and plenty of other areas you can easily capitalize on. We recommend you prove yourself to be an expert in this niche first, gaining some recognition as an authority on TikTok marketing on social media and other platforms before you go into offering a course and other digital products. While it might take some work, this niche is quickly becoming one of the best to pursue.

Start Your Ecommerce Empire

Ecommerce business owner researching digital product niches at home

Each of these digital product niches can give you ample opportunity to sell digital products and make millions. By finding the right niche-specific topics to cover and producing or repurposing high-quality content, you can easily sell digital products that earn money fast. Do you want to learn more about how to make a full-time income online and develop a winning sales funnel for your online business? Then attend our free ecommerce masterclass. You can also subscribe to my YouTube channel for frequent tips and insights. 

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Start These 3 Massive Passive Income Opportunities in 2021

by Peter PruDigital & Information Products / Systems & ProcessesLeave a Comment on Start These 3 Massive Passive Income Opportunities in 2021

People love to talk about passive income, but they don’t really tell you how to get to that level. Today we’ll show you our three favorite passive income opportunities for online businesses. You will learn how you can start implementing these things into a new or existing business.

What Is Passive Income?

Screengrab of Peter Pru discussing the timeline for passive income growth

Passive income takes activity on your part to get started. Having sufficient passive income is possible, but it usually comes from many income sources. We have about 20 income sources, and a lot of them are happening even while we sleep. 

You may be trying to get passive income quickly. Realistically, it does not happen right away. By putting in a little effort over the next month, six months, and beyond, you will see passive income starting to come into your bank account.

Our first tip is our favorite way to start making money and turning it into passive income. It’s called ecommerce. Why is ecommerce one of the best passive income opportunities out there? Think about everything going on in the world right now. You have probably been ordering things mainly online for the past few years. Buyers continue to double month after month through online shopping. Wouldn’t you want to start your business around an industry that is already on the up? Of course you do! That is why ecommerce is our favorite way to get started, especially through dropshipping.

1. Dropshipping

Why do we say dropshipping is our top choice? Overall, it is the lowest risk and lowest cost way to get started.

Maybe you have a lot of money to get started on these passive income opportunities, and maybe you don’t. When we were getting started, we didn’t have a ton of money to reinvest into a new business. If you do, that’s perfect — it is going to make your journey a little bit easier. The goal is for you to make everything low-risk and at a low cost to yourself when you get started, especially when it is a new business idea. 

Consider these tips:

  • DON’T do things that are going to take up a lot of your time.
  • DON’T get involved in things that require a lot of upfront money.
  • DO start out with something low-cost.
  • DON’T spend time sourcing a huge volume of inventory.

For dropshipping, you generally work with overseas suppliers. They ship products on your behalf to your customers. Your job is 100 percent just to market the product. They give you a good price for products, and you charge more to your customers. You take the difference from what your customer pays, making it nearly risk-free. You could start with a couple of hundred bucks.

All the methods you are learning today can be stacked together. To generate real passive income, it works better when your income streams are complementary to each other. You should not completely rely on just one product, supplier, or method. Why? Because if your main one gets cut, all your income streams die. However, you do want them to be complementary. That way, when you are working on one thing, you are impacting the others, as well.

2. Sell Digital Products

Dropshipper organizing her passive income streams

Our second favorite way to start generating passive income is selling digital information products. Selling digital products is amazing because you create them once and then sell them over and over and over again.

The profit margins are better than selling physical products. There is a caveat, however, and we are sharing it here since we know some of you will decide to skip the dropshipping. Selling digital products only or by themselves can be very, very difficult. So how do you do it? How do you start?

Here is what we recommend. Let’s say you start a dropshipping business selling fishing equipment. Then you decide to start selling digital products. What you would do is sell digital products to the people that are already buying your physical fishing products. This is a sales technique called upselling.

For example, a customer buys a fishing lure from you. After they make that purchase, they go to your first upsell page with one click. You say, “Hey, do you want to purchase our five-video mastery guide series for tying your own fishing lures?” When they click “yes,” they purchase it with one click and are automatically billed.

The Big Benefit of Digital Products

That digital product — the video series — was created once. Maybe you paid somebody to create it for you or you made it yourself. You have some time invested in it. But every time you sell that video series, it is free money.

If you have a dropshipping business right now, try this. Put together a video course, a high-quality PLR (private label) product, or a PDF product. You can purchase information products from other websites and then resell them under your own label. It’s a great way to resell products and not have people asking for a refund.

The key is over-delivering the information products. With physical products, customers wait to get something in the mail — we call it the Christmas effect. We call a digital product the Amazon effect because they get it right away. Follow these tips:

  • DO sell the physical product first.
  • DON’T try to sell digital products as the front-end product.
  • DO upsell the digital product.
  • DO sell a mixture of both to start creating passive income.

3. Affiliate Marketing

Our third favorite way to build passive income is using affiliate marketing. Once you have your dropshipping business going and upselling digital products, it is time to add affiliate marketing. This essentially is where you sell other people’s products and earn a commission. You send them customers, and they handle the fulfillment. They manage all customer service, and you make a commission.

Affiliate marketing is a great business model but remember: you are not building your own business here. You are helping somebody else build theirs. It is important that you build your own customers and your own business. Don’t spend all of your time helping somebody else build their empire. You should even have affiliates for your own business!

Use affiliate marketing to interweave with your business for products that you don’t ever plan to sell. It is an amazing way to boost revenue for your business.

How to Start Affiliate Marketing

Let’s say, for example, that your business is selling supplements like green juices and smoothies. You like selling these products to fitness pros and people that love working out, but you are not interested in creating courses on that topic. The alternative is going to affiliate marketing websites such as Clickbank.com. You can sign up to be an affiliate for video courses, PDFs, and digital products. When your customers purchase the green juice, you refer them to the other company’s video training course (or whatever it is) and earn a commission. But keep these tips in mind:

  • DON’T refer your customers to other people’s products that you may sell in the future.
  • DON’T refer your customers to affiliated products just for the sake of earning a commission.
  • DO refer your customers to products that will benefit your customer, and you have no plans of launching yourself.
  • DON’T refer your customers to affiliate products that you would not use.

How to Put Together the Three Income Streams for More Passive Income

Ecommerce Empire Builders workshop

A good interweaving of these three business models is the way we recommend setting up your ecommerce business. You are making sales in your dropshipping store, you are selling digital products, and you also have some affiliate marketing products. It makes three income streams created from one single dropshipping product.  

Which one of these are you going to implement in your business today? At Ecommerce Empire Builders, we give you all the tools to launch the massive, passive income opportunity you need for 2021! Follow this link to get in on an exclusive, free webinar to learn in detail how to start a passive income business. And remember, your empire starts now!

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